Google Tag Manager Flashcards

1
Q

What is Google Tag Manager?

A

Google Tag Manager is a tool that helps you add and manage little pieces of code on your website called tags without having to change the website code.

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2
Q

What are tags in Google Tag Manager?

A

Tags are small bits of website code that can collect information and send it to other tools like Google Analytics to tell you how people are using your site.

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3
Q

Why do people use Google Tag Manager?

A

People use Google Tag Manager because it makes it easier to add new features or track how people use their websites without needing a programmer to change the website every time.

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4
Q

Can Google Tag Manager tell you how many people visit your website?

A

Yes, with the right tags, Google Tag Manager can work with tools like Google Analytics to tell you how many people visited your website and what they did there.

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5
Q

What is a ‘trigger’ in Google Tag Manager?

A

A trigger is like a sensor or a rule in Google Tag Manager that tells your tags when to do their job, like sending information when someone clicks a button or watches a video

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6
Q

How does Google Tag Manager help with marketing?

A

Google Tag Manager helps with marketing by making it easier to add and update website code that can track conversions, organize and target ads, and understand visitor behavior.

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7
Q

Is Google Tag Manager only for Google products?

A

No, you can use Google Tag Manager to manage tags from lots of different companies, not just Google.

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8
Q

Do you need to know how to code to use Google Tag Manager?

A

You don’t need to be a programmer, but it helps to understand the basics of how websites work. Google Tag Manager does a lot of the technical stuff for you.

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9
Q

What happens if you make a mistake in Google Tag Manager?

A

Google Tag Manager has a “Preview Mode” that lets you check your tags before they go live, so you can fix mistakes before anyone else sees them.

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10
Q

Can Google Tag Manager help make your website faster?

A

Yes, because it allows you to add tags without adding extra code to your website, which can slow it down. Plus, it can load some tags only when needed.

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