globalization (final) Flashcards
define globalization
refers to the shift towards a more integrated and interdependent world economy OR the interconnectedness between countries
drivers of globalization
- lowering trade barriers
- transportation
- production techniques
- technological advancements
examples of technological advancements
- internet
- AI
- Social media
- E-commerce
- banking
what did technological advancements help in?
- communication
- payment
- education
- better production
what moves in/out of borders
- resources
- goods
- services
- investments
- culture
- politics
why do countries trade together?
to keep peace
what are aspects of globalization?
- globalization of market
- globalization of production
what is globalization of markets?
merging distinct and separate national markets into one large global market
what are the drivers of globalization of markets?
- lower trade barriers
- tastes and preferences of consumers are becoming more similar due to international trends
barriers of globalization of market
- different legal regulations
- different taste preferences
- different distribution channels
- different cultural norms
how do companies adapt to the differences/overcome the barriers of globalization of market
- marketing strategies
- product features
- operating practice
real-life examples of globalization of the market
Mcdonalds has a set menu for every country based on local taste and preference. ex. Mcfalafel
what do global markets focus on?
industrial goods (raw material) rather than consumer goods
why do global markets focus on industrial goods?
- standardization
- more stability and predictability because it’s B2B
what has the internet helped in?
helped hospitals outsource some radiology work to India. MRI scans done at night in the US are sent to india to be interpreted while it’s nighttime in USA
how is the lowering of trade barriers a driver of globalization?
- the reduction of tariffs and quotas make it easier and cheaper to trade between countries
- It encourages countries to specialize in what they’re good at, therefore having a competitive advantage
how is transportation a driver of globalization?
container shipping and air freight have significantly reduced costs and time to move goods across borders
how are production techniques a driver of globalization?
new production techniques like automation and JIT have improved efficiency and reduced costs