global market infleucnes Flashcards

1
Q

what are the 4 global market influences on a business

A

economic outlook,
availability of funds,
interest rates

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2
Q

what is the acronym for global market influences?

A

eai

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3
Q

what are global market influences

A

These are uncontrollable influences, businesses must develop strategies to minimise any harmful effects.

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4
Q

define economic outlook

A

the projected changes to the level of economic growth throughout the world

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5
Q

what happens when the economic outlook is positive

A

consumers are more confident –> spend more –> greater demand –> businesses need to increase production –> businesses then need funds to keep up with demand –> borrowing is now easier as investors know there is increased demand so the business can pay its debts

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6
Q

what happens if the economic outlook is negative

A
  1. consumers are less confident
    2.less likely to spend
    3.less demand for g/s
  2. business don’t have a desire to increase production
  3. investors might not lend as they realise demand is less meaning less profits than can pay off debts
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7
Q

define availability of funds

A

the ease to which a business can borrow funds from international financial markets

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8
Q

what is transaction exposure

A

the risk of exchange rates changing after signing a contract

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9
Q

define interest rates

A

payment for borrowing funds as a percentage of the loaned amount

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