General Themes Flashcards
WEIRD
Western, educated, industrialised, rich, democratic. Heinrich et al (2010).
Also usually undergraduate .
Default / resting state
Iacobini et al (2004).
Need to belong
Baumesiter and Leary (1995).
Dual-mode approach
Automatic vs effortful / controlled behaviour / cognition.
Automaticity X 5
Unintentional, uncontrollable, efficient, autonomous, outside awareness. (Bargh, 1997).
Automaticity vs control
Ranges from full automaticity to full control with many levels in between.
Different brain areas activated in each (Lieberman, 2007).
Subliminal priming
Registers in sense but no conscious awareness.
E.g. Bargh, Chen & Burrows (1997). Primed pps with either a photo of black or white face before being given a frustrating task. Black face prompted more hostile emotional response. Relevance - information below our conscious awareness can influence our emotions and behaviour.
Conscious priming / post-conscious automaticity
Consciously aware of prime but not of effect. E.g Dijksterhuis & Knippenberg (1998). Pps primed with ‘professor’ by writing about it. Then played Trivial pursuit - these pps out-performed those with no prime or secretary prime.
Individual differences in chronic accessibility.
Habitual ways of categorising traits of others.
Time saving device.
Influenced by family, culture etc.
May encourage stereotypes.
Cognitive misers
People take shortcuts because people are so complex.
Goal-driven automatic processes
Lie half way between full control and full automaticity.
Lewin’s Person-situation Field Theory
How an individual behaves is dependent on both the person in the situation (one Pair) the cognition and motivation (second pair). (See Fiske pg 7). E.g. Cognition does not predict behaviour without there being a motivation along with it.
