General Revision Cards Flashcards
What are the eight phases of the Business Development Lifecycle?
Opportunity > Market Identification (or Market Segmentation), Account Planning, Opportunity Assessment, Opportunity/Capture Planning (Win Plan, Win Strategy), Proposal Planning, Proposal Development, Negotiation and Post-Submittal Activity and Delivery and Ongoing Customer Relationship
What tool is commonly used at Market Identification Stage?
Market Risk Assessment
What plan generally feeds into an Opportunity/Capture Plan
An Account Plan
What key decision gate is at the opportunity assessment phase of the business development lifecycle?
Bid/No-Bid Decision
When should a competitor review take place?
Multiple reviews beginning as early as possible before RFP (6 to 12 months in national government markets; shorter in commercial markets)
What should stop at the proposal development stage?
All bid planning activities—including changes to the solution, strategy, teaming partners, proposal organization, proposal schedule, and workshare
From which perspective should a final document review be conducted?
The customer’s perspective
What is the main role of the Opportunity/Capture Manager?
To lead individual, or specific, opportunities from qualification (i.e., pursuit decision) to contract award
Who is responsible for developing and implementing a win strategy
Opportunity/Capture Manager
What is the main role of the Bid Manager?
To lead the overall proposal development, beginning at bid decision and through post-submittal requirement
What is the role of the Proposal Manager?
To implement and improve the organization’s proposal process from pre-proposal planning through proposal delivery and support of post-submittal deliverables
What is the difference between compliance and responsiveness?
Compliance can prevent your proposal from being eliminated. Responsiveness gets you ahead of the competition
What main features does a responsive bid address?
Customer’s goals, underlying concerns, and key issues and values
My bid is only small. Should I still create a Compliance Matrix?
Always create a compliance matrix, regardless of the bid size or timeline
What is a Response Matrix?
It’s a roadmap for evaluators, pointing to specific proposal responses for each compliance item. The matrix may also contain a summary response. It identifies where in the proposal you have addressed each of the solicitation requirements. It’s a derivative of the compliance matrix.