gambling and the learning approach Flashcards
1
Q
role models (initiation)
A
- an individual may see a role model gambling and therefore take up the behaviour themselves
- done through observation and imitation (SLT)
2
Q
positive reinforcement (maintenance)
A
- when the individual makes a gain from participating in a certain behaviour
3
Q
negative reinforcement (maintenance)
A
- when something is lost from participating in an activity (eg. stress or boredom
4
Q
cues to action (relapse)
A
- a certain stimulus that causes an individual to want to gamble again
- could be an advert for gambling or coming across a betting shop
5
Q
strength
A
- helped to develop therapies to treat gambling such as classical conditioning
- gamblers can counter-condition their response so that they no longer associate gambling with positive experiences
6
Q
weakness
A
- reductionist: doesn’t consider other factors such as the influence of cognitive biases