galleries Flashcards
1
Q
public galleries
A
- owned and est by govt. or managed on behalf of the public.
- public galleries are not for profit organisations
- in order to exhibit the artist needs to be well est with an excellent rep.
2
Q
intention of public gallery
A
- educate, inform the general public (including schools and unis)
collect, conserve, present
3
Q
methods and intentions
A
EPPCC
- educate
- present
- promote
- collect
- conserve
4
Q
educate
A
- pub gal is edu resource.
- teach pub about our culture
- school groups, free public tours, professional development for teachers
- education officers employed
5
Q
present
A
- pub gall must decide on an exh program which wil present the best exh to the public to ensure attendance
- exh sourced from own collections and travelling exh
- exh space and design = vital part of the effective presentation on exh
- conditions such as temperature and humidity in both displays and storage spaces must also be maintained in storage areas.
6
Q
promote
A
- pub gal must be sure it provides interesting venues for pub - engage the public.
- must consider what and how they promote to increase attendance
7
Q
collect
A
- custodian of art on behalf of the public.
- must develop, maintain and conserve their collection of future generations.
- collection in a public gallery in viewed not sold.
8
Q
conserve
A
- storage and on display
- conservators first role is to prevent work from being damaged
- conversation in large pub gall
8
Q
commercial galleries
A
- makes money through selling and lending contemporary and historical artworks to collectors or the public.
- no govt funding
8
Q
intention
A
- often privately owned and operated and in the business of dealing art.
- important place in
9
Q
method and intention
A
R$PC
- represent
- $ell
promote
- collect
10
Q
represent
A
- select their own stable of artists
- responsible for marketing, promoting and exhibiting their artists.
- artists represented by the gallery are usually obliged to sell their work exclusively through the gallery. - must ensure they have a successful product to sell.
11
Q
sell
A
- revenues must exceed expenses
- commissions charged on the sale of works.
- take % of the sale
- simple sale - ppl walk in and purchase off the wall
12
Q
promotion
A
- mailing lists of collectors, fliers, newsletters, press releases, magazines
- free advertising
13
Q
collection
A
- maintain stock room of their own artists works.
- keep further samples of an artists work.