Funeral Service Marketing/Merch. Samp. Flashcards
the only non-declinable fee on the General price list is the:
a. casket handling fee
b. basic service fee
c. general facilities fee
d. embalming fee
b.basic service fee
which of the following disclosures are required on the general price list by the FTC funeral rule:
a. reference to state law
b. casket handling fee
c. general facilities fee
d. right of selection
d.right of selection
if a consumer does not want to accept or look at the General Price List:
a. you must inform them that they are required to accept a copy
b. the consumer must sign a waiver
c. the consumer must sign an affidavit of refusal
d. you don’t have to do anything else
d.you don’t have to do anything else
The indirect method of approach for casket selection requires:
a. the funeral director’s permission
b. adequate pre-counseling
c. proper-lighting
d. no written information
b.adequate pre-counseling
how many caskets should be shown in a casket selection room?
12-30
in ordering inventory, the funeral home manger knows that the quantity to be purchased which minimizes total costs is the :
a. inventory turnover
b. cash discount
c. quantity discount
d. economic order quantity
d.economic order quantity
how can funeral director develop an effective public relations campaign?
a. donate a large sum of money to a national charity
b. develop public presentations on the value of the funeral
c. become active in politics and run for political office
d. offer free business advice to the community
b.develop public presentations on the value of the funeral
the process of planning and executing the development, pricing, promotion and distribution of an organization’s goods/services
a. managing
b. marking
c. directing
d. actuating
b.marking
if a funeral home provides direct cremation, the Amended funeral rule requires you too:
a. offer alternative containers or wood boxes
b. offer cremation containers at no charge
c. supply a rental casket for the funeral
d. offer only one package price for cremation
a.offer alternative containers or wood boxes
if a supplier offers a reduction of the price given for payment of an account within the time limits established by the sales contract, this is known as a:
a. rebate
b. consignment
c. cash discount
d. quantity discount
a.rebate
a director's casket sales for a week are as follows: $750 $900 $900 $1,175 $900
The mode is:
a. $750
b. $900
c. $925
d. $1,175
b.$900
The advantage of the declining price structure:
a. it is easy to use for business
b. it provides quality for the consumer
c. makes a lower cost product available
d. CVI improves with higher priced caskets
d.CVI improves with higher priced caskets
a coffin or casket made entirely of wood and containing no metal parts would be required for the religion:
a. catholic
b. protestant
c. buddhist
d. jewish
d.jewish
the dimensions of a particular steel casket are 6’6 long and 23” wide. a casket invoiced as 6’6XX would be how many inches wide?
27
which of the following is classified as a hardwood?
a. cedar
b. redwood
c. pine
d. oak
d.oak
a burial vault which is closed by lowering the dome over the base describes a/an:
air seal
an example of a non-ferrous metal is
a. bronze
b. steel
c. stainless steel
d. iron
a.bronze
an option to a traditional casket display room would be:
a. vertical computer program
b. a horizontal computer program
c. a pre-package computer program
d. a data processing computer program
a.vertical computer program
In order to evaluate product needs, the funeral home manager may analyze the number of times sales in a given price bracket occur over a fixed period of time. This is called:
a. itemization
b. sales frequency
c. analysis chart
d. unit pricing
b.sales frequency
the purchasing, pricing, display, and sale of the product is known as:
a. re-sale
b. selling only
c. merchandising
d. inventroying
c.merchandising
when collecting market data, the statistical study of human populations with respect to their size, and density , distribution and composition and income is known as;
demographics