FUNDAMENTALS OF LODGING OPERATIONS Flashcards
is the largest and fastest industry in the world, in such it can be in land, sea, and air.
Hospitality Industry
5M’S IN THE OPERATION MANAGEMENT
Money
Material
Machinery
Methods
Manpower
2 OUTPUTS IN SUPPLY
Product - tangible, physical
Service - most common output in the hospitality industry.
In providing service there must be a system called
INPUT-PROCESS-OUTPUT
INPUT-PROCESS-OUTPUT
INPUT - the necessary ingredients, materials, and manpower
PROCESS - the actual making of the produce
OUTPUT - the finished product
4 SCOPES OF HOSPITALITY & TOURISM INDUSTRY
Accommodation
Food & Beverage
Gaming
Transportation
REASONS WHY PEOPLE TRAVEL
(8)
Leisure
Holidays
Business
Education
Medical
Culture
Sports
Religion
used to assess and identify your target market.
DEMOGRAPHIC PROFILE
MOST COMMON
DEMOGRAPHIC PROFILE
Age
Gender
Occupation
Education
Nationality
2 KINDS OF ENVIRONMENT
INTERNAL & EXTERNAL
Easy to control (everything that is inside our boundaries) such as the procedure, manpower, machineries, strategies, etc.
INTERNAL
EXTERNAL ENVIRONMENT
It affects your business in which may become your benchmark, controls your profit or sales, and what will you’ll be providing them.
MARKET
EXTERNAL ENVIRONMENT
Directly and indirectly affects your profit and sales.
COMPETITORS
EXTERNAL ENVIRONMENT
The very first you put up your business, the government will always be there. It can be due to permits, ordinance, protocols or other legal matters concerned with your business. Your capital also must equate to the tax you’ll be paying.
GOVERNMENT AND LAWS
EXTERNAL ENVIRONMENT
It might be due to me stocks of our natural resources. It is also inevitable due to climate change and because of this price in the market increases or decreases.
NATURAL RESOURCES
is a potential threat, customer use it as an alternative, buying less of one kind of product but more of another.
Substitute
is a potential opportunity because customer (use it as an alternative) buy more of a given product if they also demand more of the complimentary product.
Compliment
-It calls in our industry
-Dealing with diverse culture, attitude, nationality, language and etc.
MULTICULTURAL DIVERSITY
Is essentially a collection of ideas, beliefs, assumptions, and etc. That distinguish one person from another.
Comes from a latin word “cultura” which means cult, worship, or civilization.
CULTURE
FEATURES OF CULTURE
there is a transition, we tend to adapt in modernization
Dynamic
FEATURES OF CULTURE
based on teachings and experiences
Learnt
FEATURES OF CULTURE
It is basically non - uniform as every culture is unique
NON-UNIFORM
FEATURES OF CULTURE
Already embedded to us
PATTERNED
FEATURES OF CULTURE
It is a society in which it is a mix of diverse culture
SOCIAL
FEATURES OF CULTURE
It is how you are going to adapt to your environment
SHARED
FEATURES OF CULTURE
It’s just like a virus
TRANSFERRABLE
FEATURES OF CULTURE
DYNAMIC
LEARNT
NON_UNIFORM
PATTERNED
SOCIAL
SHARED
TRANSFERRABLE
According to Karrell, age, gender, ethnicity, education, religion, and culture are some of the ways that some individuals vary that may influence the job or relationship inside the organization.
DIVERSITY
2 DIMENSION OF DIVERSITY
INNER-EMBEDDED AND OUTER SPHERE
DIVERSITY
it is where we have no control over as we are born with these aspects of diversity. Such as:
Gender
Ethnicity
Age
Sexual Orientation
Raise
Physical Ability
Inner-embedded sphere
It is we have some control over and which may or may not change overtime, such as;
Religion
Income
Education
Marital status
Work experience
Personal appearance
Thinking style
Personal values
Political beliefs
OUTER SPHERE
RESPONSES TO DIVERSITY
EXCLUSION
DENIAL
SUPPRESSION
SEGREGATION
ASSIMILATION
TOLERANCE
CONNECTION ESTABLISHING
PROMOTING MUTUAL ADAPTATION
RESPONSES TO DIVERSITY
it is taught that building a healthy relationship would help to overcome difficulties.
CONNECTION ESTABLISHING
RESPONSES TO DIVERSITY
This method believes in embracing and comprehending differences and diversity.
PROMOTING MUTUAL ADAPTATION
RESPONSES TO DIVERSITY
This entails keeping members of various groups out, or driving members of different groups out once they are in.
EXCLUSION
RESPONSES TO DIVERSITY
individuals are taught to keep their differences to themselves.
SUPPRESSION
RESPONSES TO DIVERSITY
individuals with this reaction think that they can ignore the organization’s cultural peculiarities.
DENIAL
RESPONSES TO DIVERSITY
this is the practice of assigning members of certain groups to specific jobs or departments.
SEGREGATION
RESPONSES TO DIVERSITY
it aims to convert members of heterogeneous groups into carbon copies of the dominant group.
ASSIMILATION
RESPONSES TO DIVERSITY
in this scenario, individual differences are recognized but effort is made to limit contact across groups.
TOLERANCE