Franchises- external growth Flashcards
Explain what is meant by a Co. Operative
A cooperative is a private business organisation that is owned and controlled by the people who use its products, supplies or services
Explain the function of marketing in business
Depends on size of business but can include Market research Producing a marketing plan Product development Strategically over seeing advertising
Explain the function of production
Turning inputs into finished outputs
The production manager is responsible for making sure raw materials are transformed into finished goods efficiently
Explain the function of operations management
Is responsible for the process of creating goods and services and controlling and organising the resources needed to make these goods and services
Explain the function of accounting and finance
Reports the results and position of business to government, creditors, investors and external parties
Explain the function of customer service
Customer service representatives help customers with complaints and questions, give customers information about products and services, and process returns
Explain the function of sales and support services
Sales support ensures that the sales team can run smoothly and effectively allowing the business to operate at peak performance
Explain how the size of a business is measured
Size of capital Number of employees Volume of sales Level of technology Raw materials used Legal form of ownership
Explain what is meant by a joint venture
A commercial enterprise undertaken jointly by two or more parties which otherwise retain their distinct identities