Foundations of UX Design Flashcards
Accessibility
Hint: Who is it for?
The design of products, devices, services, or environments for people with disabilities
TL;DR.
To design for people with disabilities
Advertising Agencies
Teams of creatives hired by clients to build marketing campaigns
Alternative Text (Alt Text)
Text that helps translate something visual, such as an image or graph, into a description that can be read by screen readers
Apprenticeships
Provides on-the-job training to help people develop real skills
Assets
Everything from the text and images to the design specifications, like font style, color, size, and spacing
Assistive Technology
Any products, equipment, or systems that enhance learning, working, and daily living for people with disabilities
Bias
Favoring or having prejudice against something based on limited information
Having a preference to someone or something with little to no knowledge
Brand Identity
The visual appearance and voice of a company
Call-to-action (CTA)
A visual prompt that tells the user to take action, like to click a button
Color Modification
Features that increase the contrast of colors on a screen, like high-contrast mode or dark mode
Define (and what stage of Design Thinking)
The 2nd phase of Design Thinking that involves leveraging the insights gained during the empathize phase to identify the problem you’ll solve with your design
TL;DR
2nd phase of Design Thinking where you identify the specific problem to solve
Design Agency
A one-stop shop for the look of brands, products, and services
Helps create the brands identity
Design Thinking (5 steps)
A UX design framework that focuses on the user throughout all five phases
1) Empathize
2) Define
3) Ideate
4) Prototype
5) Test
Digital Literacy
A user’s level of ability related to using digital information and technologies
Empathize
The 1st phase of Design Thinking that involves getting to know your user through research
Equality
Providing the same amount of opportunity and support
Equity
Specifically considering underrepresented and excluded groups
Equity-Focused Design (and what 3 category’s of people)
1) Designing for groups that have been historically underrepresented or ignored when building products
2) Making sure the product is both accessible and fair to all genders, races, and abilities.
Framework (frame of a building. What is a building)
Creates the basic structure that focuses and supports the problem you’re trying to solve
Freelancers
Designers who work for themselves and market their services to business to find customers
Generalist
A UX designer with a broad number of responsibilities
Graphic Designers
Create visuals that tell a story or messsage
Ideate (what number in Design Thinking)
The 3rd phase of Design Thinking that involves brainstorming all potential solutions to the user’s problem
Ideation
The process of generating a broad set of ideas on a given topic, with no attempt to judge or evaluate them
TL;DR - The process of coming up with ideas
Inclusive Design
(what identifiers - Use your sentence)
Making design choices that take into account personal identifiers like:
1) ability
2) race
3) economic status
4) language
5) age
6) and gender
I’m a young able bodied white man who speaks English and is middle class
Information Architecture
The framework of a website or how it’s organized, categorized, and structured
Architecture - How a website is built. The buildings (websites) frames. Framework.
Insight
An observation that helps you understand the user or their needs from a new perspective
Looking into the user
Interaction Designers
Focus on designing the experience of a product and how it functions
Keyword: Designing the users experience
Iterate
Revise the original design to create a new and improved version
Like reiterate. Just like you go back to explain, you go back to design again.
Iteration
Doing something again, by building on previous versions and making tweaks
Motion Designers
Think about what it feels like for a user to move through a products
Platform
The medium that users experience your product on
What a user uses to experience your product. Phone, computer, tablet, etc.
Product
A good, service, or feature
Production designers
Make sure first and final designs match in the finished project materials and that the assets are ready to be handed off to engineering team
Ensures the projects design is good from start to finish before it’s handed off to the engineers.
Prototype (define and what phase of design thinking)
An early model of a product that demonstrates functionality. This is also the 4th phase of Design Thinking.
Responsive Web Design
A design approach that allows a website to change automatically depending on the size of the device
Screen Reader
Software that reads aloud any on-screen text, interactive elements, or alternate text
Speech to text
Software that allows users to compose text by speaking into their device
Specialist
A designer who dives deep into one particular type of user experience, like interaction design, visual design, or motion design
Startup
A new business that wants to develop a unique product or service and bring it to market
Switch Device
An assistive technology device that replaces the need to use a computer keyboard or a mouse
Test (what phase of design thinking)
The 5th (and final) phase of Design Thinking that involves facilitating and observe user tests with your design prototypes
T-Shaped Designer
A designer who specializes in one kind of user experience (e.g., interaction, visual, motion) and has a breadth of knowledge in other areas
Universal Design
The process of creating one product for users with the widest range of abilities and in the widest range of situations
Universally accessible
User
Any person who uses a product
User-Centered Design
Puts the user front-and-center
User Experience
How a person, the user, feels about interacting with, or experiencing, a product
How the user experiences the product and their feelings around it.
UX Engineers
Translate the design’s intent into a functioning experience
Brings the design to life.
UX Program Managers
Ensure clear and timely communication so that the process of building a useful product moves smoothly from start to finish
Oversees the design process to ensure it’s running smoothly.
UX Research
Understand users and learn about their backgrounds, demographics, motion nations, pain points, emotions, and life goals
Research your user to be able to build a product around them. User-centered design.
UX Researchers
A type of researcher that conducts studies or interviews to learn about the users of a product and how people use a product
UX Writers
Create the language that appears throughout a digital product, like websites or mobile apps
The person that selects what words to use in your product.
Visual Designers
Focus on how the product or technology looks
Voice Control
Allows users to navigate and interact with the buttons and screens on their devices using only their voice
Wireframe
An outline or a sketch of a product or a screen
Design Sprint
What’s the goal?
How many hours & days?
What are the 5 phases.
A time-bound process, with five phases typically spread over five full 8-hour days. The goal of design sprints is to answer critical business questions through designing, prototyping, and testing ideas with users.
1) Understand
2) Ideate
3) Decide
4) Prototype
5) Test
Retrospective
What two main questions?
A collaborate critique of the team’s design sprint
What went well & what can be improved
Sprint Brief
A document you share with all your attendees to help them prepare for the sprint
Confirmation Bias
Occurs when you start looking for evidence to prove a hypothesis you have
When you find like minded people to back your thinking up
Empathy
The ability to understand someone else’s feelings or thoughts in a situation
Being able to put yourself in someone else’s shoes
False Consensus Bias
Hint: In relation to yourself.
The assumption that others will think the same way as you do
Foundational Research
What questions?
Answers the questions: What should we build? What are the user problems? How can we solve them?
Done at the beginning or before the design thinking process starts
Implicit Bias
Hint: Gay = Fabulous = Catty
The collection of attitudes and stereotypes you associate with people without your conscious knowledge
Interviews
A research method used to collect in-depth information on people’s opinions, thoughts, experiences, and feelings
Key Performance Indicators (KPI’s)
Critical measures of progress toward an end goal
Post-launch research
What question does it answer?
Answers the question: Did we succeed?
Done after the Design Thinking process
Primacy Bias
Remembering the first user more than others
Primary Research
Research you conduct yourself
Qualitative Research
Hint: Who, what, when, where, why, and how?
Focuses observations on why and how things happen
Asking open ended questions
Quantitative Research
Focuses on data that can be gathered by counting or measuring
Asking closed ended questions
Numbers
Recency Bias
Most easily remembering the last thing you heard
Secondary Research
Research that uses information someone else has put together
Sunk Cost Fallacy
The idea that the deeper we get into a project we’ve invested in, the harder it is to change course
Surveys
Hint: General
An activity where many people are asked the same questions in order to understand what most people think about a product
Usability Study
Hint: Who participates in the study? What are they studying?
A technique used to evaluate a product by testing it on users
