Formation - Beyonce Flashcards

1
Q

when was Formation released?

A

6th February 2016

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2
Q

what is the first thing that happens in the music video?

A

You get a sample of Messy Mya’s audio (YouTube star)

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3
Q

why did she choose to use Messy Mya?

A

a way of using media language to reference icons.
use of voice might signify the genre, black oppression and discrimination
SUED FOR SAMPLING AUDIO WITHOUT PERMISSION

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4
Q

what documentary does Beyonce use?

A

The B.E.A.T - a doc about bounce music in New Orleans

reflects political context and police brutality
binary opposite between black people and police in America

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5
Q

is there any use of profanity?

A

yes, there is an aggressive and powerful feel

communicate anger towards discrimination

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6
Q

why is Beyonce standing on a sinking police car?

A
  • suggests dominance over the police
  • she looks powerful
  • some people took it as Beyonce is anti-police
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7
Q

what kind of clothing are they wearing?

A
  • expensive clothing - wealthy and successful
  • helps to subvert the typical representations of black people often seen in media as being poorer or less successful (GILROY)
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8
Q

who else does she take a sample from?

A
  • Big Freedia (gay male musician and TV star)
  • attracts bounce audiences
  • use of celeb collabs
  • LGBTQ+ communities are under-represented in media especially music videos ~ Beyonce inclusive artist
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9
Q

how are Beyonce and the dancers dancing?

A

in formation
unity and powerful when they’re together
still sexualised - revealing clothing and high heels

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