Förkortningar Flashcards

1
Q

AIDA

A

awareness, interest, desire, action

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2
Q

AIDAL

A

awareness, interest, desire, action, loyalty

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3
Q

ATS

A

application tracking system

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4
Q

BI

A

business intelligence

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5
Q

CEO

A

chief executive officer

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6
Q

CRM

A

customer relationship management

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7
Q

CSO

A

chief social media officer OR chief social officer

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8
Q

CV

A

curriculum vitae

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9
Q

CxO

A

Chief x Office (aka, a generic term to indicate a corporate officer

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10
Q

DAU

A

daily active users

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11
Q

DFV

A

desirability feasibility viability

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12
Q

E-A-T

A

expertise-authority-trustworthiness

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13
Q

ECSP

A

European crowdfunding service providers

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14
Q

e.g.,

A

exempli gratia, latin for “for exemple”

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15
Q

et al.

A

Et alii, latin fro “and others”

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16
Q

eWOM

A

electronic word of mouth

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17
Q

FTC

A

federal trade commision

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18
Q

GDPR

A

general data protection regulation

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19
Q

GIF

A

graphic interchange format

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20
Q

GSP

A

generalized second-prize

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21
Q

HTML

A

HyperText markup language

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22
Q

HTTP

A

HyperText transfer protocol

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23
Q

HTTPS

A

HTTP secure

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24
Q

ICT

A

information and communication technology

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25
Q

i.e.,

A

Id est, latin fro “that is”

26
Q

IoT

A

Internet of things

27
Q

IP

A

internet protocol

28
Q

IPO

A

initial public offering

29
Q

IT

A

information technology

30
Q

JOBS

A

jumpstart our business start-ups

31
Q

KPI

A

key performance indicator

32
Q

MarCom

A

Marketing and communications

33
Q

MAU

A

monthly active users

34
Q

mDAU

A

monetizable daily active users

35
Q

NLP

A

natural language processing

36
Q

OSM

A

OpenStreetMap

37
Q

P2P

A

Peer-to-peer

38
Q

p.

A

page

39
Q

PDF

A

portable document format

40
Q

PGC

A

publisher-generated content

41
Q

R&D

A

research and development

42
Q

ROI

A

return on investment

43
Q

RSS

A

really simple syndication

44
Q

RTBF

A

right to be forgotten

45
Q

SCRM

A

asocial customer relationship management

46
Q

SEA

A

search engine advertising

47
Q

SEM

A

search engine marketing

48
Q

SERP

A

search engine result page

49
Q

SMART

A

specific, measurable, attainable, relevant, timely

50
Q

SMARTER

A

SMART, evaluate, reevaluate

51
Q

SME

A

small and medium-sized enterprise

52
Q

UCC

A

user-created content

53
Q

UGC

A

user-generated content

54
Q

UN

A

united nations

55
Q

URL

A

uniform resource locator

56
Q

VC

A

venture capitalist

57
Q

VCG

A

vickery-Clarke-Groves

58
Q

WOM

A

word of mouth

59
Q

XML

A

extensible markup language

60
Q

YMYL

A

your money or your life