Förkortningar Flashcards by Elin Larsson

Q

AIDA

A

awareness, interest, desire, action

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Q

AIDAL

A

awareness, interest, desire, action, loyalty

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Q

ATS

A

application tracking system

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Q

BI

A

business intelligence

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Q

CEO

A

chief executive officer

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Q

CRM

A

customer relationship management

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Q

CSO

A

chief social media officer OR chief social officer

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Q

CV

A

curriculum vitae

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Q

CxO

A

Chief x Office (aka, a generic term to indicate a corporate officer

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Q

DAU

A

daily active users

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Q

DFV

A

desirability feasibility viability

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Q

E-A-T

A

expertise-authority-trustworthiness

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Q

ECSP

A

European crowdfunding service providers

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Q

e.g.,

A

exempli gratia, latin for “for exemple”

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Q

et al.

A

Et alii, latin fro “and others”

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Q

eWOM

A

electronic word of mouth

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Q

FTC

A

federal trade commision

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Q

GDPR

A

general data protection regulation

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Q

GIF

A

graphic interchange format

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Q

GSP

A

generalized second-prize

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Q

HTML

A

HyperText markup language

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Q

HTTP

A

HyperText transfer protocol

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Q

HTTPS

A

HTTP secure

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Q

ICT

A

information and communication technology

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i.e.,

Id est, latin fro "that is"

IoT

Internet of things

IP

internet protocol

IPO

initial public offering

IT

information technology

JOBS

jumpstart our business start-ups

KPI

key performance indicator

MarCom

Marketing and communications

MAU

monthly active users

mDAU

monetizable daily active users

NLP

natural language processing

OSM

OpenStreetMap

P2P

Peer-to-peer

p.

page

PDF

portable document format

PGC

publisher-generated content

R&D

research and development

ROI

return on investment

RSS

really simple syndication

RTBF

right to be forgotten

SCRM

asocial customer relationship management

SEA

search engine advertising

SEM

search engine marketing

SERP

search engine result page

SMART

specific, measurable, attainable, relevant, timely

SMARTER

SMART, evaluate, reevaluate

SME

small and medium-sized enterprise

UCC

user-created content

UGC

user-generated content

UN

united nations

URL

uniform resource locator

VC

venture capitalist

VCG

vickery-Clarke-Groves

WOM

word of mouth

XML

extensible markup language

YMYL

your money or your life