Focus Groups Flashcards
What does quasi naturalistic mean
Simulate everyday interactions
What’s the average numbers for focus group
6-12
When to use focus group
Before researcher employs other methods
Triangulation
Topic specific
Not personal
What’s dialogism
Group place research subject discussed in social context
Dynamic dialogue
What’s polyvocality
De emphasise role of researcher
Discussions more open
Triangulation I’d end reached with diff sources more confidence
Hog
How long for focus group
60-120
Power relationships , never a fly on the wall
Crang
Case study Robyn longhurst
Pregnant women New Zealand
On site recruitment
Meeting in home
Case study Beverly and Peter
London shopping
Was meant to meet three times revises on site
Pre existing natural groups
Moderating focus groups
Bed and burger
Disadvantages of focus groups
Hard to set up
Commitment
Group dynamics
Difficult to transcribe and analyse
