Five components of a well- developed strategy Flashcards
Discuss FIVE components of a well- developed strategy
- SCOPE
- GOALS AND OBJECTIVES
- RESOURCE DEPLOYMENTS
- IDENTIFICATION OF SUSTAINABLE COMPETITIVE ADVANTAGE -
- SYNERGY
- SCOPE
Breadth of strategic domain (number, type of industries, market segments it competes in). Should reflect management’s view of the firm’s purpose or mission.
- GOALS AND OBJECTIVES
Desired level of accomplishment on multi dimensions of performance (return on investment, profit contribution of each of the products)
- RESOURCE DEPLOYMENTS
allocation of resources. Every organisation has limited financial and human resources. Decides how to allocate resources across businesses and product markets.
- IDENTIFICATION OF SUSTAINABLE COMPETATIVE ADVANTAGE
Differential advantage over competitors . How can the business position itself to develop and sustain a differential advantage over current and potential competitors? Business managers must assess distinctive competencies and strengths relative to competitors
- SYNERGY
Total is greater than sum of its parts. When all firms businesses, product- markets and competencies reinforce one another. Enables total performance