Five basic design components Flashcards

1
Q

is the master plan, a starting point to determine several key factors, such as:

  • The problem to solve
  • Objectives
  • Audience
  • Brand positioning
A

Strategy

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2
Q

is the creative solution to the design problem

  • the underlying thinking or reasoning for how you design a piece
  • the primary idea behind the piece
A

Concept

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3
Q
  • conceptualization and visualization

- the integration of the concept and visual elements

A

Design

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4
Q

-preparing the electronic file, collecting all needed photographs and/or illustrations and having them scanned, and then proofreading(with or without the client) and working with the printer

A

Production

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5
Q

-the fulfillment of the concept through physical processes that include selection and manipulation of materials and/or software

A

Execution

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