Financial planning - theme 2 secretion 7 Flashcards
How do you know when a business is making a profit or a loss ?
A business will make a profit when they sell more units than the break even point, whereas a business will make a loss when they are selling less units than the break even point
What is break even?
Break even is when a businesses total costs and revenue for one product are equal, the business isn’t making a profit or a loss
How do you calculate break even?
Break even = total costs % contribution per unit
Or
Total costs = total revenue
What is contribution per unit ?
Contribution per unit is the difference between the selling price per unit of a product and the variable cost per unit (VCPU) / the production costs per unit
How do you calculate contribution per unit?
Contribution per unit = selling price per unit - variable cost per unit (VCPU)
How do you calculate total contribution ?
Total contribution = contribution per un it X no. Of units sold / no. Of units
What is the Martian of safety (MOS)?
The Martian of safety is the difference between the actual output levels and the break even output levels of a product/ business.
How do you calculate the Margain of safety ?
Margin of safety ( MOS) = actual output levels - break even output level/s
What are the benefits of using a break even analysis ?
- is quick and easy to produce and therefore managers can take swift action to cut costs or increase sales if they need to increase their margin of safety.
- can be used to persuade sources of finance to lend finance to a business as they can see if the business will make them a return on their investment/ afford to pay back the money eg. In the case of a bank pan , break even analysis so is found in the financial section of a business plan.
- can decide whether a new product is launched or not as can see whether it will be a viable decision which is profitable for the business / firm
- can forecast how variations in levels of sales can impact the costs, revenue and profits of a business. Can also see how price and cost variations will affect the break even point ( how many units the business needs to sell )
What are some drawbacks of using a break even analysis ?
- hard to produce for multiple products / a business with a large product portfolio- can become extremely complicated
- only tells you how many products that you need to sell to break even not how many products that you will actually sell
- assumes that the business will sell all of the stock/ products which realistically isn’t the case for most businesses - doesn’t allow a margin of error for stock which won’t be sold/ wastage
- assumes that variable costs always rise steadily which isn’t normally the case.
What is the definition of a sales forecast ?
A sales forecast is a projection of the amount of products or services that a business expects to sell within a specified future period of time. Aims to predict the future sales volume and sales revenue based on past data and market research.
What does sales forecasting help to make decisions about ?
Finance - sales are usually the main source of cash inflows for a business so they need to be aware of the sales forecast to generate accurate cash flow forecasts
Marketing - marketing methods drive sales levels so need to be aware of what type of marketing ethos is being used
Resources - needs to be aware of the level of resources required
What factors affect sales forecasting ?
Consumer trends
Economic variables such as exchange rates and interest rates in different countries / the market
Actions of competitors such as launching a new product or alternating the price of a good/ service
How to calculate revenue ?
Revenue = price X quantity
How to calculate total costs ?
Total costs = total fixed costs + total variable costs