FINALS: STRATEGY Flashcards

1
Q

INDUSTRY STRUCTURE CHANGES BECAUSE OF EVENTS LIKE:

A
  1. Competitor’smoves
  2. Government policies
  3. Changes in economics
  4. Shifting buyer preferences
  5. Technological developments
  6. Rate of market growth
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2
Q

Pressures for Global Integration

A
  1. Globalization of Markets
  2. Efficiency Gains of Standardization
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3
Q

Pressures for Local Responsivenes

A
  1. Consumer Divergence
  2. Host Government Policies
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4
Q

It views the world as a single market, controlling global operations fron head quarters to persevere focus on standardization

A

Global (Strategy)

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5
Q

Flexible value chain enables local responsiveness

A

Transnational (Strategy)

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6
Q

Use existing core competence to exploit opportunities in foreign exchange

A

International (Strategy)

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7
Q

Foreign subsidiaries operate in autonomous units to customize products and processes to local market needs

A

Multidomestic (Strategy)

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