FINALS Flashcards
Just world phenomenon
we get what we deserve , conservatives more likely to believe it
Liberals
Liberals have larges onterios cortex assiociated with monitoring uncertainty
Conservatives
have a larger amygdala associated with fear
Propaganda
deliberate, direct behavoir, systematic, change cognitions methodical and organized.
shape perceptions
symbols and slogans
terminology
tas as a burden
Manipulating tcognition
Dehumanising the enemy, direct behavoir manipulating
Gaslighting
play , manipulating a person into mistrust their own instincs, make them question their views of the world, psycholoogical abuse, multiple times.
spin
a political figure frames an issue and leaves information that is not profiting them
Brainwashing
origin in totalitairian regimes , torture drugs ex. North Korea, psychological torture
steps of brainwashin
Keep the subject in isolation, no lights or clocks
self distribution
malnutrition
threats of physical harm
reduces ability to think critically and independentally
taking away identity
using guilt
self betrael
working towards a breaking point - confiucion
kidness give water etc other relief
compulsion to confess -confess crimes they did not commit
channeling guilt - your county is guilty
progress and harmony -introduce new systems convince them that they get rewarded if they change
-confession and rebirth - ritual
only 5% can resist the plan
teaching traing what to do in the situation
MKultra - porpoject to try and use LSD hyprosis telepathy remote viewing post korean war
Ballet pamphlets to initiatives
no requirement for thruth
Voting behavoir - campaign ads
emotional ads can be very effective
four stages Campaign ad types of appeals
1. Foundation Introduction and biography tends to be positive vision for the future portay themselves in positive light
- “why you should vote for me”
qualifications
assemenst of facts - attack ads
sometimes attack of opponent party
sometimes attack of the president
the opponent to negative aspects of the party - wrap up ads
sum up positive aspects of campaign
remind people what the like about candidate
campaing ads
traditionally the most prominent source og info about the initiaiatives candidates under the presidential level -different types of appeals -cognitive : provision of facts no legal requrement to be true
Affect: eliciting emotional respone
- happiness , pride , fear, angry
- activates gut-level respone
Digital ads
have changed the way traditional campaign ads woke
- lack of control of timing ads
- they are made themselves certain demographics
“viral” phenomenon pressure to create meme catchy ads
can be longer than traditional lenght