Final Review

Question 1

Preferred verb?

Answer 1

“Said”

Question 2

Technical guidelines to writing a lead?

Answer 2

30-33 words and 1 sentence long

Question 3

Passive voice

Answer 3

The ball was thrown by John.

Question 4

Active voice

Answer 4

John threw the ball.

Question 5

Inverted pyramid

Answer 5

Commonly used for print & web

You can take stuff out of the story of it’s too long and it helps the reader read the most important stuff first

Question 6

The 3 C’s in news writing

Answer 6

Clarity
Coherence
Context

Question 7

Simplicity

Answer 7

Journalists use simple words and sentence structure

Question 8

Elements of news

Answer 8

Impact 
Timeliness
Prominence
Proximity 
Conflict
The bizarre or unusual
Currency

Question 9

Is it important to have a direct quote in a news story?

Answer 9

Yes!

Question 10

When do you start with a “when” lead?

Answer 10

NEVER

Question 11

2nd paragraph of a news story?

Answer 11

Goes into more detail about the lead

Question 12

AP style numbers

Answer 12

Zero-nine are spelled out except for time and measurement

Question 13

Facts and common knowledge

Answer 13

You don’t need attribution for them

Question 14

Transition words

Answer 14

Furthermore
Therefore
Nevertheless

Question 15

Do you include controversial facts in someone obituary?

Answer 15

Yes you include it

Question 16

Why do people like to read courtroom trials?

Answer 16

Crime can be a matter of life and death to the people that are involved and it’s certainly an important issue for any community

Question 17

To write well about a trial?

Answer 17

A journalists must understand the issues that are in question and must also know about legal procedures and the legal system

Question 18

Reporters who cover trials?

Answer 18

Must be alert for the key moments and must be able to anticipate when those moments will occur.

Question 19

Characteristics for the web

Answer 19

Immediacy-web is faster than print&broadcast
Flexibility 
Permanence 
Capacity 
Interactive 
Mobility

Question 20

What was the news event that established the web?

Answer 20

Sept. 11, 2001

Question 21

Visual Logic means?

Answer 21

A visitor should be able to figure out a website quickly and easily. What the website is about should be clear at first glance as well as what it contains and who produced it.

Question 22

Web surfers expectations?

Answer 22

Speed-fast
Visual logic-know what it's about 
Simple organization & navigation
Depth-enough info
News- keep updated

Question 23

Backpack journalism

Answer 23

A journalist that must acquire many technical skills and the variety of equipment that journalists must know how to use

Question 24

What is the writers most important tool for writing for the web?

Answer 24

Text

Question 25

The 4 C's in broadcast are?

Answer 25

Correctness Clarity Conciseness Color

Question 26

The strongest words in language are?

Answer 26

Nouns and verbs

Question 27

Dramatic unity means?

Answer 27

Story structure used in most short broadcast news stories that divides into 3 parts: climax, cause, and effect

Question 28

What generates interest in a photograph?

Answer 28

Movement

Question 29

Cut line

Answer 29

Use present tense | Identify people

Question 30

Most basic human needs(advertising)

Answer 30

Food and drinks

Question 31

What are charts used for?

Answer 31

To present information, particularly numbers

Question 32

Point-of-purchase

Answer 32

Refers to the packaging and display of a product

Question 33

Testimonial

Answer 33

Advertising that uses a well-known person to endorse a product

Question 34

What does attribution mean?

Answer 34

Telling the reader where you got that information