Brainscape's Knowledge GenomeTM

Browse over 1 million classes created by top students, professors, publishers, and experts.


See full index

CMN 170 Final > Final Flash cards > Flashcards

Final Flash cards

1
Q

digital convergence on the bit: storage

A

wall painting Chinese paper, printing press, punch cards, magnetic disks, cd-rom

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

digital convergence on the bit: communication

A

smoke and fire signals, drums, trumpet horns, newspapers, chap telegraph

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

What are the 10 characteristics of digitalization

A
  1. digital footprint
  2. timeless time
  3. death of distance
  4. poly-directionality
  5. network structure
  6. network externalities
  7. economies of scale
  8. media richness selection
  9. exposure selection
  10. algorithmification
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

digital footprint

A

what is left behind on the internet

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

timeless time

A

negated sequence

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

poly directionality

A
  1. one to one (text)
  2. one to many (fb post)
  3. many to one (comment)
  4. many to many (forum)
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

network structure

A

where one is in the network, chain, wheel

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

network externalities

A

positive+ more users more value, inverse to regular markets

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

economies of scale

A

can cost millions to create digital production but cheaper to reproduce

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

media Richness selection

A

communicating topics appropriately; tradeoff between over simplification and over kill

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

what are some effects of digitalization

A
  1. media concentration
  2. crowdsourcing
  3. transaction cost theory
  4. mass customization
  5. surveillance
  6. whistleblowing
  7. human-machine merger `
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

media concentration

A
  • tv owned by conglomerates

- horizontal (digital economies of scale) and vertical (positive externalities) buy up

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

crowdsourcing

A
  • sharing economy

- microentrepaneurs can share skills

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

transaction cost theory

A
  • cost money for bank to make transaction

- internal transaction costs are smaller or larger than external

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

mass communication

A

-bigger a business is, the more customized it becomes and/or the more customized it is the bigger it can get

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

surveillance

A

-privacy vs. security

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
17
Q

whistleblowing

A

anonymous snitching

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
18
Q

human machine merger

A
  • algorithms find dates

- human relying on machines

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
19
Q

how does digitalization help us to understand society

A

creates empirical data to form or validate thories

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
20
Q

empirical first

A

create data to observe and create a theory

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
21
Q

theoretical

A

validate a theory by creating a simulation to validate or but theory virtually

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
22
Q

what is big data and what role does it play (5 major characteristics)

A
  1. digital footpring
  2. n=N, n more sample groups
  3. data fusion
  4. in real time
  5. machine learning
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
23
Q

digital footpring (big data)

A

can fill in previous unknown data with mass data from digital footprint

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
24
Q

n=N big sample data

A

no need for surveys or sampling population, can just use large population data

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
25
Q

data fusion

A

using thousands of variables to fill in incomplete data on a person or group

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
26
Q

real time big data

A
  • ex: can classify what kind of person you are on the phone with algorithms in real time
  • algorithms can interpret data in real time
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
27
Q

machine learning

A
  • capability of algorithms to recognize patters

- ex: trnaslate

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
28
Q

what are computer simulations and what role do they play

A
  • help to see what could happen in the future theoretically

- can make predictions without official data

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
29
Q

data has problems with changing future

A

models work to predict future, but can’t predict a changing future

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
30
Q

what does the global context of the digital age book like?

A

very expensive in other parts of the world for ice access

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
31
Q

can we end poverty by tomorrow

A

yes there is enough money to do so

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
32
Q

what is human development to begin with

A
  1. economic power
  2. education
  3. health

definition changes over time

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
33
Q

what is the global context of globalization in the digital age

A
  1. digital revolution

2. “world is flat” (freedman)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
34
Q

digital revolution

A

grew out of historical, economical, political, and social context

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
35
Q

flat world

A

the digital infrastructure allows everyone to partake in globalization
-“whatever can be done will be done.”

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
36
Q

counter arguments to flat world

A
  • not really flat because of digital divide

- clash of civilization due to globalization of information, everyone views different

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
37
Q

how do innovations diffuse through a society (5 stages)

A
  1. knowledge stage
  2. persuasion stage
  3. decision stage
  4. implementation stage
  5. confirmation stage
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
38
Q

knowledge stage:

A
  1. recall of information
  2. comprehension of messages
  3. knowledge or skill for effective adoption of the innovation
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
39
Q

persuasion stage

A
  1. liking the innovation
  2. discussion of the new behaviors with others
  3. acceptance of the message
  4. formation of a positive image for the message
  5. support for the innovation behavior

social process pros and cons

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
40
Q

decision stage

A
  1. intention to seek additional info
  2. intention to try to innovate

decide to adopt technology

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
41
Q

implementation stage

A
  1. acquisition of additional info
  2. use of the innovation on a regular basis
  3. continued use of the innovation

use it regularly

42
Q

confirmation stage

A
  1. recognition of the benefits of the innovation
  2. integration into regular routing
  3. promotion of innovation to others

make tech an integral part of daily task

43
Q

what is the digital divide

A

the difference between the haves and have nots

44
Q

what determines the digital divide

A

education and income

45
Q

what do public policies and private businesses consist of

A
  1. positive feedback

2. negatie ffedback

46
Q

positive feedback

A

constantly increasing or decreasing

ex: bank account with 1% fee of constant interest

47
Q

negative feedback

A

constantly balancing

ex: supply and demand temperature in a room

48
Q

uncertainty trajectory

A

doubling/ exponential increase in technology

49
Q

all pervasiveness

A

general purpose of technology able to use digital technology for different goals

50
Q

decentralized agenda

A

many people discharge of different things

51
Q

unpredictability of side-effects

A

hard to accurately predict the effects of new technology

ex: cleaning up streets with cars leads to pollution

52
Q

can any policy suggestions be 100 % effective

A

no because it is impossible to model reality with 100% accuracy

53
Q

what do public policies and private business strategies consist of

A

positive and negative feedback

54
Q

what is positive feedback

A

run away dynamics, it is like put oil in the fire

more leads to more, ex: money in the bank account less leads to less

55
Q

what is negative feedback

A

to stabilize it it like put water and then oil into the fire
- price of support his high, less people will want to pay, and then yo lower your price, less people will buy again.
stabilization of the variables

56
Q

what are the four particularities of inventions of Digital development

A
  1. uncertainty raises from the exponential technology progress
  2. digital technology is a general purpose technology
  3. because of the creative and destructive nature one technology, the side effects is unpredictable. it is impossible to predict the size effects
  4. digital technology could not automatically recognize national board. internationality of digital network
57
Q

what is one way to confront the uncertainty arising from exponential technological progress

A

combine a long term vision with flexible short term action plans

58
Q

what are solutions to particularities

A
  1. uncertainty raises form the exponential technology progress- short term flexibility- it is important to have a short term goal and make adjustments
  2. all pervasiveness- decentralized agenda- broad input
  3. unpredictability of side effects- private-public alliance+ specialized input
  4. internationality of digital networks- international coordination
59
Q

digitization

A

combination of storage, communication, and computation

60
Q

digital footprint

A

entire life is online, hard to delete

61
Q

mobility

A

google maps mobility patter (it shows where you have been over time in months and years

62
Q

synchronous

A

real time (messaging someone and replying instantly)

63
Q

death of distance

A

speed of light is the fastest tie information can travel

64
Q

poly-directional

A

digital networks allow fir all different communications (one to one, one to many, many to many)

65
Q

network structure

A

communication lives in network structure

66
Q

small average path length

A

information can flow from one node to another using ver few steps

67
Q

six degree of separation

A

theory that everyone and everything is 6 or fewer steps away, by way of introduction from any other person in the world

68
Q

homophily

A

nodes that susally connect with other nodes like them “birds of a feather flock together”

69
Q

social network matrix

A

how network roles affect one another

70
Q

degree centrality

A

closet to all

71
Q

between centrality

A

on the paths connecting all

72
Q

eigenvector centrality

A

friends of friends

73
Q

space of flows

A

network space: space defined by where you are un the network
death of distance, poly- directionality, network structure

74
Q

network externalities

A

when the value of a product to one use depends on how many other uses there are

75
Q

economies of scale

A

digital products have infinite

76
Q

marginal costs

A

cost per time you make another

77
Q

fixed cost

A

which form of cost is most effective for digital products

78
Q

media richness selection

A

ability to handle cues simultaneously, facilitate rapid feedback, establish focus, and utilize natural language

79
Q

least rich degree of media richness

A

letter

80
Q

most rich degree of media richness

A

face-to- face

81
Q

exposure selection

A

digital characteristic shows how much one can control your digital footprint exposure

82
Q

default privacy setting

A

looser with time now-means public

83
Q

algorithmification

A

many tasks previously executed by humans are now done by machines

84
Q

effects of digitalization

A
  1. digital concentration
  2. crowdsourcing
  3. transaction cost reduction
  4. mass customization
  5. surveillance
  6. whistleblowing
  7. human-machine merger
85
Q

media concentration

A

horizontal: one outlet merges with previous competitor
vertical: production chain buys other part of the chain of production

86
Q

positive network externalities

A

prone to vertical ownership

87
Q

digital economies of scale

A

foster horizontal ownership

88
Q

crowdsourcing

A

source resources from the crowd

89
Q

transaction cost theory

A

optimal size of the firm depends on if the internet transaction cost are smaller or larger than external transaction costs

90
Q

mass-customization

A

choosing between individualization or scale

91
Q

whistleblowing

A

disclosure by a person usually an employee in government agency or private enterprise to the public or to those in authority or mismanagement, corruption, illegality or some other wrong doing

92
Q

human-machine merger

A

algorithmification

1 and 3 marriages produced online

93
Q

empirical leg

A

we observe world as it is

94
Q

theoretical

A

start from 1st principles

95
Q

big data

A

we analyze digital footprint/ analyze past

96
Q

Hadoop

A

platfrom for big data analytics

97
Q

data fusion

A

complementing unstructured messy data

98
Q

consumer financial vulnerability

A
  • social influencer
  • rural and barely making it
  • people being classified
99
Q

network data fusion

A

you have/need a second database to show who is connected to who

100
Q

big data machine learning

A

big data doesn’t need to know why

101
Q

what percentage of population has what percent of income

A

20% of population has 70 % of the income

102
Q

what % of ice prescriptions are form people living in poverty

A

70

CMN 170 Final (1 decks)

Brainscape helps you reach your goals faster, through stronger study habits.
© 2024 Bold Learning Solutions. Terms and Conditions