Final Exam Vocab words Flashcards
what is e-commerce?
a multi-trillion-dollar manner of conducting business online.
what is the internet of things?
(IoT) combines connected devices with automated systems that gather data, analyze the data, and convert the data into usable information.
what is ubiquity?
the ability to have a presence in many places simultaneously.
what is e-commerce ubiquity?
the ability of an organization to create a strong presence among consumers in many places, with minimal time constraints.
what is information density?
the total amount of information and the quality of information available to all individuals in a market including customers and stakeholders.
what is price transparency?
the ability to allow consumers to easily find prices for goods or services.
what is cost transparency?
The actual costs a seller paid to acquire the goods or services.
what is personalization?
the ability to create and send marketing messages with a user’s name, interests, and purchasing behavior directed toward specific target markets.
what is custimization?
when an organization adjusts its product or service offerings based on an individual’s preferences or past buying behavior.
what is location based services?
uses geodata to get information about geographic locations.
what is geodata?
information about geographic locations stored in a geographic information system (GIS) and is based on different types of geographic data.
what is vector data?
composed with vertices and paths and includes points, lines, and areas represented by polygons.
what is raster data?
composed of pixels or grid cells and designed to make square shapes.
what is presence map?
outlines the type of presence, the platform, and the activity conducted on the platform.
what are the four phases of a project?
- initation
- planning
- execution
- closing
what is the initiation phase?
The first phase of creating a project where the manager outlines the requirements and costs of the project.
what is the planning phase?
The second phase of a project where the project is broken down into component parts and a Gantt chart is created.
what is the execution phase?
The third stage of a project where the project is worked on
what is the closure phase?
The last stage of a project where stakeholders discuss the results and all contracts are ended.
what is a pert chart?
(PERT charts) – enables PMs to visualize the relationships between interdependent activities.
what is project chrasing?
when the PM attempts to create efficiencies to make activities as short as possible.
what is resource leveling?
adjusting task completion to maximize the use of limited resources.
what is project scheduling and sequencing?
the project planner attempts to optimize the progress of all the projects in a project management firm’s portfolio.
what is precedence diagramming method?
(PDM) used to display the dependencies and plan for project leads and lags that impact project timelines.
what is proejct portfolio management?
used to assist in allocating resources and to help determine whether additional projects can be completed successfully by a project management firm.
what is project planner?
In a project management firm, this is the person who ensures that the client understands the project cost and timeline
what is earned value management?
(EVM) used to track the project triangle of scope, time, and costs.
what is monte carlo simulation?
a method used by PMs to estimate project timelines.
what is porters 5 forces?
a strategy developed by Michael E. Porter in 1979 that describeshow all organizations must develop plans to deal with certain factors if they wish to succeed, or even continue to exist.
what is monopolistic competition?
a strategy where companies create a brand image that customers perceive to have greater value than a competitor’s comparable product.
what is pestel analysis?
refers to including, in a business analysis, political, economic, socio-cultural, technology, and environmental factors as well as legal considerations.
what is price leadership?
whenan organization seeks to offer a product to a large market at the lowest possible price by maximizing efficiencies and using economies of scale.
what is product differentiation?
astrategy that requires a business to offer a product with qualities that give it a unique appeal.
what is disruptive innovation?
a model thatuses technology to transform a market or create an entirely new market.
what is first mover advantage?
Professors Lieberman and Montgomery determined that being the first to market a product provides a company 3 significant advantages.
what is fast follower strategy?
A company that follows this strategy uses the research and development conducted by the innovator to develop a competing product at a lower cost.
what is six sigma?
a set of processing techniques that seeks to reduce variance in output to less than 3.4 errors per 1,000,000 manufacturing steps.
what are interpersonal roles?
Managers represent their business to stakeholders outside the organization and also work with employees to determine how best to motivate, support, and provide guidance.