final exam prep Flashcards
competitive success factors
1) market/customer needs oriented
2) make effective use of valuable competencies
3) new products/services + innovative
4) entrepenarial/opportunisitic mindset
why is a strategy important ?
1) define the org
2) focus effort
3) consistency (efficiency + focus, be careful of too much consistency)
4) position or set the direction within the firm’s environment
key strategic questions + process
1) strat formulation : analyze the current context
2) analysis : evaluate capabilities + distinctive competence
3) Strat implementation : formulate strategy and implement
4) Performance : control/monitor along the way
when rivalry intensifies
numerous equally balanced competitors
slow industry growth
high fixed costs/high storage costs
lack of diff. /low switching costs
high strategic stakes
high exit barriers
buyer powers intense
high buyer concentration
available substitute products
buyer well- informed
industry’s products are standardized
buyer is a significant customer
buyer is sensitive to price
low switching costs
supplier’s brand identity is more important
supplier power is powerful
high supplier concentration
satisfactory substitute products not available
suppliers products are critical to buyers
high switching costs
buyer is not a significant customer
industrial environment analysis
1) understanding key competitive forces that shape competition
2) identify key success factors
3) predict future industrial profitability
4) find strategy
threat of new entrants are affected by
econ of scales
product differentiation
capital requirements
access to distribution channels
cost disadvantages independent of scale
gov policy
threat of substitutes strong
customers face low switching costs
substitutes price is lower
susbstitutes perf/quality =better
service after sale
location
attractive industry
moderate/weak rivalry
high entry barriers
few threat of substitutes
suppliers/buyers weak
tangible ressources
financial
organizational
technological
physical
untangible ressources
human
reputational
innovation
core competencies arise from
1) collective learning/expertise within the business
2) ability to integrate skills and technologies
3) ability to deliver superior products and services
4) ways business is differentiated
4 criteria of sustainable advantage
VRIO
for value chain to be competitive advantage need
1) perform activity that provides value superior to competitors
2) perform value creating activities competitors cant
outsourcing benefits
higher flexibility, reduce capital investment, mitigate risks
outsourcing rational
improve business focus
sharing risks
freeing resources for other purposes
performing fewer capabilities
classification of stakeholder
1) capital market shareholder
shareholders + major suppliers
2) product-market stakeholder
primary customers, unions, host communities ,suppliers
3) organizational stakeholder
employees, leaders
social responsability 2 sides
milton friedman : as much money
Byron : profit is a means not and end, should focus on legal, econ, ethical, discretiionary org
corporate gov
set of mechanisms to manage the relationship among stakeholders
4 mechanisms to mitigate risks of seperation ownership/man control
1) ownership concentration
diffuse : weak monitoring
high degree ownership
instutional owners
2) boards of directors
insiders, related outsiders, outsiders
3) executive compensation
4) market for corporate control
drivers of competitive behavior
awareness, motivation, ability
competitive rivalry
ongoing sets of actions and responses ocurring between competitors and influences an individual firm’s ability to gain and sustain competitive advantages
competitive behavior
set of comp action and responses the firms takes to build or defend its competitive advantage and improve its market position
competitive dynamics
total set of action and responses taken by all firms competing withing a market
how to know the type of competition ?
market commonality (multimarket competition)
ressource similarity
1st mover benefits
loyalty of customers, market share, proprietary technology
must : invest in r&d, rapidly successfully market a stream of innovative products
2nd mover benefits
studies customers reaction + get feedback
more efficient and need to find additional value
slow cycle market
markets in which competitors lack the ability to imitate the focal firm’s comp advantage