Final Exam Flashcards
Process for integrating marketing and operations plan to develop a tactical plan
Sales and Operations Planning (S&OP)
S&OP attempts to balance ____ and ____
Supply and demand
S&OP balancing objectives Finance (3):
- High ROI
- Maximize return
- Minimize risk
S&OP balancing objectives Marketing/Sales (3):
- Many product variations
- Fast response, high service
- Maximize revenue
Balancing objectives Operations (4):
- Fewer products
- Long, stable production runs
- Maximize output, minimize cost
- Reduce variance, maintain ‘up-time’
Quantitative benefits of S&OP (4):
- Improved forecast accuracy
- Higher customer service
- More stable supply
- Better new product information
Qualitative benefits of S&OP (4):
- Better organizational teamwork
- Faster and better aligned decision making
- Better business visibility
Operations planning costs: People costs (6):
- Regular Production
- Overtime
- Hiring
- Fire/Layoff
- Weekend (1.5x or 2x on Sundays)
- Holidays (2x or 3x)
Operations Planning Costs: Material Costs (3):
Also must consider:
- Holding inventory
- Shortage
- Subcontracting
Must also consider require resource investment
S&OP Strategies (3):
- Level
- Hybrid
- Chase
Produce at the same rate every period
Level
Produce any combination of level or chase
Hybrid
Produce exactly what is needed each period
Chase
Most common S&OP strategy
Hybrid
S&OP strategy ideal for supply chain
Level
S&OP strategy ideal for marketing
Chase
Multiple Objectives to what S&OP strategy is best (4):
- Costs
- Employee considerations
- Customer expectations
- Difficulty or ease of adjusting capacity
The ability to product, hold, receive, store, or accommodate
Capacity
An approach for determining the overall capacity level of capital intensive resources, including facilities, equipment, and size of overall labor force
Capacity planning
Capacity ratings (3):
- Design capacity
- Available capacity
- Actual capacity
Design capacity is capacity that you ___ and should be ____
Paid for
Achievable
Available capacity is ____ capacity minus ____
Design
Lost units
Quality issues: scrap and rework
Actual capacity is ____ capacity minus _____
Available
Inefficiencies
Ex. Breakdowns, late starts/Early quits, shortages of input materials
Proportion of design capacity being used
Capacity utilization
Capacity utilization % = [___/___] x ___
[Actual output/Design capacity] x 100
Accounts for issues with design capacity
Efficiency Percentage
Efficiency % = [____/____] x ____
[Actual output/Actual capacity] x 100
Determining capacity requirements (3):
- Forecast sales for each individual product or service
- Calculate equipment and labor requirements to meet the forecasts
- Develop and Evaluate capacity alternatives (internal and external)
Capacity alternatives: Internal sources (4):
Investment and Risk low to high:
- Efficiency
- Flexibility
- Expansion/Addition
- New facilities
Capacity alternatives: External sources (5):
Investment and Risk low to high:
- Outsourcing
- Subcontracting
- Sharing capacity
- Joint ventures
- Acquisitions
Computer-based information system that schedules and orders dependent-demand inventory components (internally focused)
Material Requirements Planning (MRP)
Material Requirements Planning (MRP) uses 3 primary inputs:
- Master Production Schedule (MPS)
- Bill of Materials (BOM)
- Inventory records
Material Requirements Planning (MRP) outputs recommendations (2):
- When to release new orders
- When to reschedule open orders
Expansion of MRP that also considers labor, MRO, equipment, etc. in addition to materials (internally focused to organization)
Manufacturing Resource Planning (MRP II)
Expansion of MRP/MRP II that also considers all of the external/outside factors from needed suppliers outside of the organization in addition to internal needs or inputs from other departments
Enterprise Resource Planning (ERP)
Demand for an item is independent of the demand for other items. These demands are typically determined by outside customers
Independent demands
Demand for a component is dependent on the demand for the end-item into which the component goes
Dependent Demand
Independent demand involves ____
Forecasting
Dependent demand involves ____
MRP, MRP II and ERP
Logistics is _____, _____, and _____, the efficient, effective flow and storage of __________ from point of origin to point of consumption
Planning, implementing, and controlling
Goods, services, and related information
Logistics includes ___ and ___ flows
Forward and reverse
Logistics are typically focused ____ firms but flow ____ firms is also logistics
Between
Within
Inbound logistics =
External upstream (suppliers)
Material flow =
Internal firm or company (OEM facility or network)
Outbound logistics =
External downstream (Customers)
Logistics military roots (2):
Conquest through _____
- Alexander the Great
- Romans
Conquest through better logistics
Logistics transportation (2):
- Steam power (Ships and Railroads) (1800s)
- Internal combustion engines (Trucks and Planes) (1900s)
Logistics communication (2):
- Electrical (mid 1800s)
- Digital (1990s)
Logistics is ___ to the _____
Key
Global economy
Logistics accounts for approximately ___% of the US GDP
10%
Over $___ per year spent on logistics
$1 trillion
Logistics accounts for approximately ____ jobs and ___% of the total labor force
15 million jobs
14%
Logistics can be ___ of economic ____
Basis
Activity
Some industries could obtain productivity improvements of ___-___% by focusing on logistics
20-35%
Top global logistics hubs for freight (seaport) (5):
- Shanghai
- Singapore
- Tianjin
- Guangzhou
- Qingdao
Top global logistics hubs for freight (airports) (5):
- Hong Kong
- Memphis
- Shanghai
- Anchorage
- Incheon
Logistics costs:
Motor carriers __%
Other carriers __%
Motor carriers 49%
Other carriers 13%
Logistics costs:
Warehousing __%
Inventory carrying cost __%
Other costs __%
Warehousing 11%
Inventory carrying cost 22%
Other costs 4%
Logistics cost total = $___
$1095 billion
The 7 “Rights” of Logistics (In perfect order)
Right..
- Product
- Customer
- Time
- Place
- Condition
- Quantity
- Cost
Logistics value add (3):
- Availability
- Final transformation
- Costs
Availability value (3):
Time, place, quantity
Final transformation value (2):
Packing/Presentation and postponement
Costs value (3):
Production costs, distribution costs, reduced risks
Logistics value = [____/____]
Quality or Utility / Cost or Price
Current logistics challenges:
- Outsourcing
- Just-in-time (JIT)
- Security
- Transportation infrastructure
- Fuel price volatility
- Pressure on margins
- Globalization
- Talent management
- Sustainable practices
Current outsourcing challenge =
Logistics growth
All the activities from the time of a sales inquiry until the order is delivered to the customer
Order fulfillment
Order fulfillment includes ____, ____, and _____ with all associated information flows
Processing, preparing, and shipping customer orders
Items are available when and where desired by the customer
Product Availability
Items are unavailable when and where desired by the customer
Stockouts
Typical stockout frequencies:
Brick and mortar retailers:
Non-advertised items ___%
Advertised items ___%
Online retailers __%
Non-advertised items 7-10%
Advertised items 16%
Online retailers <5%
% of ordered items delivered
Item fill rate
% of order lines filled in total
Line fill rate
Orders shipped complete
Order fill rate
Customer Expectations (5):
- Speed
- Consistency
- Flexibility
- Transparency
- Recovery
Speed = ____
Order-to-delivery (OTD)
Consistency = (2)
On-time delivery, promised lead times are met
Flexibility =
Agility (react to short-term changes)
Transparency = (3)
- Real-time information
- No surprises
- Bad news does not improve with age