Final Exam Flashcards
Guy Kawasaki, former product evangelist at Apple says that experts are _________
Clueless
Kawasaki says “if you ask customers what they want, they will tell you ______, ________, and _____
Better, faster and cheaper
Marketing boils down to providing
Unique value
The idea that somethings need to be believed to be seen, matters in innovation because?
Innovation is risky because it’s highly uncertain
Patents, copyrights and trademarks are examples of __________
Intellectual property
Explain the difference between a patent, copyright, and trademark
Patent - Temp monopoly, 20 years of protection fo new machines or medications
Copyright - Protection for lifetime of the creator plus a certain number of years (music)
Trademark - Protection against making knockoffs
There is no information ____________. That is what makes it _________
From the future
The future
The Settlement of the Canadian West was made possible by this crop?
Marquis Wheat
Fill in the blank “The cliche should at last be validated: the market should not be able to legislate ________
Life and death
Elections are about the ___________ transition of power
Peaceful
On the political spectrum, what ideologies defined the “extreme left” and “extreme right” for most of the 20th century?
Left - Communism
Right - Fascism
After the collapse of the Soviet Union, historian Francis Fukuyama said it Marketd the end of what?
The end of history
The 1990’s marked a period of “free market triumphalism” that saw major political parties in Canada, Europe, and the US all shift which way on the political spectrum?
To the right
In order to form government, a political party must have all the ___________ of the house
Confidence
We have campaign finance rules in part because our democracy is based on ___________
One person, one vote