Final Exam Flashcards
emic
perspective of insider, participant
etic
perspective of outsider, observer
motif
smallest plot of information (specific plot elements, shared structural patterns, formulaic repetition
oikotype
localized variation of folklore, inclusion on specific details to make it sound more believable
mercantile effect
legends that deal with businesses and corporations
Goliath effect
urban legends frequently attach themselves to the largest company or the most successful product on the market
emotional selection hypothesis
people tend to pass on the legends that evoke the strongest emotional response (disgust, anger, fear, sadness, joy, hope)
rumor
short, non-narrative expressions of belief, often open-ended
plausibility
having an appearance or truth of reason; historical events lend plausibility
David Effect
blame migrates down the social scale and affixes itself to the poorest and most powerless (Hurricane Katrina, “Hold the Mayo”)
ostension
the enactment of a legend (ex: Bloody Mary ritual)
legend trip
an organized activity where individuals make a journey to a place where ‘uncanny’ events are believed to have occurred in the interest of testing a local legend
social context
setting in which a story/legend is told in
cultural context
larger environmental/culture which is placed in and it’s place in history
individual context
who tells or hears the story