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Sport Mgmt > Final Exam > Flashcards

Final Exam Flashcards

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Sports Trivia flashcards
1
Q

When a sport organization develops a pricing strategy, which factor is being considered when the organization analyzes laws pertaining to government regulations and the economic situation?

A

Climate

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2
Q

Giveaways, coupons, and free samples are examples of

A

Activities and Inducements

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3
Q

Officials, trainers, and sports psychologists are examples of

A

Support Services

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4
Q

The media, corporate sponsors, and spectators are __________ factors that affect the market climate.

A

External

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5
Q

What are the four elements of the marketing mix?

A

Product, Price, Place, Promotion

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6
Q

Players, owners, and team management are __________ factors that affect the market climate.

A

Internal

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7
Q

Because sport is __________, marketers often sell items such as T-shirts that serve as lasting reminders of the overall sport experience.

A

Perishable

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8
Q

“To some fans, a high-scoring game is exciting. To other fans, it is boring.” This statement illustrates which of the following aspects of sport?

A

Sport is subjective

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9
Q

One of the most important roles of sport marketing is carrying out the __________ of an organization.

A

Mission

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10
Q

Presenting the product in the best possible manner to encourage the target audience to purchase it is called __________.

A

Packaging

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11
Q

Physical surroundings and antecedent states are examples of
________
influences on consumer decision making in sport.

A

Situational

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12
Q

Selected market segments are referred to as

A

Target Market

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13
Q

Belief that only women should attend soccer games represents which component of attitude

A

Cognitive

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14
Q

When you buy a product and then question your judgment about it, you are experiencing cognitive

A

Dissonance

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15
Q

Direct and indirect ____ groups influence our participation and purchase decisions

A

reference

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16
Q

_____ and ____ exert a great deal of influence on the attitudes, values, and perceptions that we develop

A

Family, Friends

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17
Q

A _____ is the focus of an organization’s marketing efforts

A

target market

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18
Q

Indirect reference groups do not require ____ contact, but they can be highly ____

A

Direct, Influential

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19
Q

A positive level of arousal is called

A

eustress

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20
Q

Reporters who cover the news and writing articles for a newspaper or magazine are members of the __________ media.

A

print

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21
Q

The __________ communication model focuses on communication give and take between a sport organization and its key publics.

A

two-way

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22
Q

A communication model that focuses exclusively on the flow of information from the sport organization to its publics is an example of the __________ model of public relations.

A

one-way

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23
Q

An organizational function that fosters the development of positive relationships between the organization and its most important publics is called __________ relations.

A

public

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24
Q

An organizational activity designed to demonstrate social responsibility and generate long-term goodwill in the community is called __________ relations.

A

Community

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25
Q

Community relations professionals are frequently responsible for creating, organizing, and executing __________ initiatives.

A

charitable

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26
Q

Which of the following terms means “assigning meaning to the communicated message”?

A

encoding and decoding

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27
Q

Sport __________ professionals are responsible for creating, organizing, and executing charitable initiatives and other programs that involve the sport entity in community enhancement.

A

Community Relations

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28
Q

__________ refers to elements that interfere with reception of the message.

A

Noise

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29
Q

Reporters who cover news for a radio or television outlet are members of the __________ media.

A

broadcast

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30
Q

One of the most sensitive ethical issues that media relations professionals must deal with is

A

privacy

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31
Q

The financial statement that shows the financial position of an enterprise at a particular point and time is the:

A

Balance sheet

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32
Q

Which of the following are assets?

A

Short-term Investment
Supplies
Cash
Inventory

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33
Q

A balance sheet does not

A

present revenues and expenses of an enterprise

34
Q

Which of the following is not a liability

A

Common Stock

35
Q

As an economic concept, scarcity applies

A

both money and time

36
Q

Which is the most accurate definition of the study of economics? Economics is the study of

A

Choices we make because of scarcity

37
Q

If a rise in supply exceeds a rise in demand, then we should expect

A

the equilibrium price will fall while the equilibrium quantity will rise.

38
Q

If the price of a good decreases while the quantity of the good exchanged on markets decreases, then the most likely explanation is that there has been

A

Decrease in demand

39
Q

The increase in production of a product as its price increases and the decrease in production as its price falls is known as

A

Law of supply

40
Q

Market ____ is the price at which the quantity demanded equals the quantity supplied

A

equilibrium

41
Q

The Law of ____ states that consumers will demand less of a product as its price increases and more as its price fall

A

demand

42
Q

A recent study found that B2C sport ticket sales professionals spend the most time doing what activity?

A

Selling on the phone

43
Q

Which of the following factors has not contributed to increased investment in sales infrastructure by sports organizations?

A

Increased competition for top-paid players

44
Q

Sport Equipment and Supply and Manufacturing as a career area refers to individuals and companies who are involved in the sales, distribution and manufacturing of sports related equipment, products and supplies.

A

True

45
Q

Which of the following educational paths are appropriate for someone interested in pursuing a job in the Sport EquipmentSupply and Manufacturing career area?

A

Engineering
Sport Management
Art
Design
Business

46
Q

Which of the following are challenges for the Sport Equipment Supply and Manufacturing career area?

A

Competition
Rising Costs
Environmental Compliance
Need to maintain profits

47
Q

Hammer Strength, Life Fitness and 2XL are all part of the Sport Equipment Supply and Manufacturing career area.

A

True

48
Q

By definition, Nike woud not be a company identified as being a member of the Sport Equipment Supply and Manufacturing career area.

A

False

49
Q

Companies involved in the distribution of sport related products are not a part of the Sport Equipment Supply and Manufacturing career area.

A

False

50
Q

The Spalding company would be considered a part of the Sport Equipment Supply and Manufacturing career area.

A

True

51
Q

If I have questions about the Sport Equipment Supply and Manufacturing career path, I should post a question in the Moodle forum.

A

true

52
Q

Who is directly responsible for creating the facility’s standard operating procedures and ensuring that these procedures are administered correctly?

A

Facility Manager
Facility Director

53
Q

Who is directly responsible for managing events such as ice shows, political rallies, and athletic events?

A

Event Coordinator

54
Q

There has been a rise in construction and renovation of sport and entertainment facilities in the U.S. and worldwide

A

True

55
Q

Facility and Event Management was defined as an interdisciplinary field devoted to the coordination of space, infrastructure, people and organization, often associated with the administration of sports fields & arenas, where sport and other special events take place.

A

True

56
Q

An ice arena is an example of a multipurpose facility.

A

False

57
Q

Which of the following are not jobs in facility management?

A

Facility Director
Operations Manager
Event coordinator

58
Q

Which of the following is a job that one would expect to find in event management?

A

Executive Director
Operations Division manager
Public Relations Manager

59
Q

Scheduling is considered a post event step during the event management process.

A

False

60
Q

Evaluation and cleaning up are considered post event tasks.

A

True

61
Q

Parking, seating, customer servicem crowd management, and alochol policies are all considered part of the staging process.

A

True

62
Q

The purpose of ______ law is to remedy a wrong done to a single injured plaintiff.

A

Tort

63
Q

Enactments made by a legislature and expressed in a formal document are considered

A

Statues

64
Q

_____ represents a negative false statement that results in damage to a person’s reputation, pride, and integrity.

A

Defamation

65
Q

Invasion of privacy and defamation are examples of what?

A

Intentional Torts

66
Q

The Law of ____ is also known as the law of private agreements

A

Contracts

67
Q

A legal case establishing a principle or rule that a court may need to adopt when deciding subsequent cases with similar issues or facts is referred to as

A

precedent

68
Q

____ is the failure to act as another reasonable, prudent professional would have acted in a similar circumstance.

A

Negligence

69
Q

Fundamentals of contract law

A
  1. Valid Offer
  2. Manifestation of acceptance of the offer
  3. Exchange of value gained through the contract
70
Q

_____ relieve a business and its employees of responsibility for their acts of ordinary negligence.

A

Waivers

71
Q

The Unlawful Internet Gambling Enforcement Act (UIGEA) prohibits online gambling sites from operating in the United States; however, it includes a specific exception for ____

A

Fantasy sports

72
Q

_____ is the body of law derived from the judgments and decrees of the courts rather than those laws created by legislatures.

A

Common Law

73
Q

Sport has the potential to contribute to the positive development and stability of

A

Individuals and Soceity

74
Q

Sport sociology examines which of the following?

A

Organization of groups

75
Q

How do young children learn to think and behave in accordance with the multiplicity of social roles available to them?

A

Role Learning

76
Q

Which of the following campaigns specifically targets LGBTQ fans?

A

Pride

77
Q

Steering minority players away from the quarterback position is a form of

A

Stacking

78
Q

Before Title IX, most administrators and coaches of women’s intercollegiate sport teams were

A

Women

79
Q

In bringing people together by giving them a sense of personal identity, group membership, and social identification, sport serves as a __________.

A

Unifier of people

80
Q

The irrational fear or intolerance of homosexuality, gay men, or lesbians is called

A

Homophobia

81
Q

Since the passage of Title IX, the number of female coaches for women’s teams has decreased.

A

True

Sport Mgmt (2 decks)

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