final Flashcards

1
Q

hci

A

area of exploring the interactions between humans and machines or between humans using the machines

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2
Q

Voice Assistant: Q:

A

genderless/generneutral voice assistant. The majority of voice assistants were all female

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3
Q

Social Presence Theory:

A

The ability of communication media in transmitting social cues. Ex) Zoom

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4
Q

Long Tail:

A

how popular the products are, they do not provide the physical product / they don’t take up physical space (can provide less popular movies)

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5
Q

GPS: Global Positioning System

A

, use 24 satellites and 3 of those to figure out your personal location

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6
Q

Turing test

A

: Alan Turing was an AI scientist who made a test that checks whether a specific robot can communicate as a human

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7
Q

AI’s Adaptation:

A

The idea of a system that monitors environments, machine learning, deep reinforcement learning,

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8
Q

Follow-the-Rabbit Strategy:

A

using a non-platform demonstration to model success (ex. Netflix, DVD delivery to digital streaming)

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9
Q

Piggyback Strategy:

A

connecting with an existing user base from a different platform (ex. Facebook messenger on watch or facebook)

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10
Q

Seeding Strategy:

A

creating values to at least one set of potential users, other sets of users will follow (ex. Dating or used car platforms (fake profiles))

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11
Q

Marquee Strategy:

A

providing incentives to attract members of a key user set, when a single group of users can make or break the success (ex. Halo has an XBox exclusive)

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12
Q

Single-side Strategy:

A

creating a business around products or services that benefit a single set of users (ex. Opentable a booking management software for restaurants)

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13
Q

Producer Evangelism Strategy:

A

designing a platform to attract producers who can induce their customers to become users of the platform (ex. Youtube channels promoting on Facebook)

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14
Q

Big-bang Adoption Strategy:

A

using traditional push marketing strategies to attract attention, triggers simultaneous onboarding effect (ex. Twitter at the 2007 SXSW)

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15
Q

Micro-market Strategy:

A

starting by targeting a tiny market that comprises members who are already engaging in interactions (ex. Facebook’s decision to launch in the closed community of Harvard)

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16
Q

Definition of Intelligent Network:

A

The technology and electronic pathways that make global communication possible for small + large organizations.

17
Q

Functions of Intelligent Network:

A

transmission, display, and storgar, then decision support analysis, then artificial intelligence

18
Q

Filter Bubbles:

A

Echo chambers, recommendation systems based on our preferences/taste, keeps us from being exposed to diverse content or ideas

19
Q

Social capital:

A

benefits that we can expect from our social networks

20
Q

2 types of social network:

A

Strong ties: family and close friends

Weak ties: acquaintances, facebook friends that we never meet

21
Q

2 types of social capital:

A

Bonding social capital: social capital from STRONG TIES

bridging social capital:social capital from WEAK TIES

22
Q

Influences of technologies on bonding social capital:

A

using technologies/social media increases social media on strong ties

23
Q

Influences of technologies on bridging social capital:

A

using technologies/social media increases social media on weak ties, managing our relations ???

24
Q

Definition of social competence:

A

skills and behaviors, socializing with others to be well likes

25
Q

2 social media activities enhancing social competence:

A

Building Relationships- mostly females

Self Expression- mostly males

26
Q

AI journalism:

A

using AI systems in journalism industries, they are editing, writing simple articles, and recommending news contents

27
Q

Causes of crisis in journalism:

A

using more digital technologies and the industry doesn’t understand these changes.

28
Q

Applications of IoT:

A
Transportation
Smart agriculture
Smart homes
Manufacturing, 
Healthcare
Smart cities:
29
Q

Definition of the Internet of Things: (IoT)

A

Connecting all things, objects, humans, animals, and share information

30
Q

Definition of a Smart City:

A

base for internet of things

31
Q

interdependency;

A

The importance of interlocking behaviors, information sharing and use of protocols, (ex. credit card companies, banks, PayPal)

32
Q

exchange;

A

something that is 1) coming in (input), 2) Processed (throughput), and 3) Going out (output)

33
Q

equifinality;

A

system process allowing to reach the same final state from differing initial conditions and by a variety of paths. Distributed architecture of the internet. No single player controlling information flow. Open access.

34
Q

network holism

A

: a system greater than the sum of its parts. Smart home

35
Q

Packet switching:

A

if a digital file is too big you can break it up to send separately and then you can re connect them

36
Q

Net neutrality:

A

service connects must treat all internet providers equally

37
Q

Definition of blockchain:

A

Bitcoin! Middle man for platforms, we can save and store all of our data in the systems

38
Q

Purpose of blockchain:

A

The centralization of power. Sharing the power