final

Question 1

Never make your twitter handle name the same as your other Social Media application’s page names.

Answer 1

FALSE

Question 2

According to the reading, if a photo speaks 1,000 words, then a _______ speaks 10,000 words.

Answer 2

VIDEO

Question 3

Using stats and data on Twitter has proven to attract ___% of engagement?

Answer 3

17%

Question 4

A study done on 2-million tweets showed that tweets containing ______ received 19% more engagement than standard tweets with no _____.

Answer 4

?

Question 5

It’s most effective if you tweet at the same time every day so your followers can know when they are going to hear from you.

Answer 5

FALSE

Question 6

Twitonomy offers _____ while Twrtland provides ________ _______.

Answer 6

ANALYTICS and ?

Question 7

Which of the following is NOT a benefit to Twitter that we discussed in class?

Answer 7

IT’ A BETTER VISUAL OUTLET

Question 8

Approximately 80% of active users engage in Twitter through:

Answer 8

MOBILE DEVICES

Question 9

Twitter _____ are automatically generated by an algorithm that attempts to identify the topics that are being talked about more right now than they were previously.

Answer 9

?

Question 10

A majority of world leaders are Twitter users:

Answer 10

TRUE

Question 11

Which of the following is a characteristic of a “.org” blog discussed in class?

Answer 11

UNLIMITED FREE THEMES AVAILABLE

Question 12

A good blog will focus more on short little updates rather than longer posts.

Answer 12

TRUE

Question 13

What does CTR stand within the context of social media platforms?

Answer 13

CLICK THROUGH RATES

Question 14

You should have a ____ ____ _____ at the end of every blog post.

Answer 14

CALL TO ACTION

Question 15

You cannot afford to overlook the power of _______ ______ in bloggin since this drives traffic to your site by making people check out your opinion about a certain issue of interest to them.

Answer 15

PERSONAL RELATIONSHIPS

Question 16

Your audience should never be able to tell the difference between your posts and anyone else’s posts based on your way of thinking, your writing style, and everything else about your blog posts.

Answer 16

FALSE

Question 17

When creating blog posts, you should use the same ______ that you use on your other social media accounts.

Answer 17

USERNAME (TITLE)

Question 18

Which of the following is NOT a motivation for blogging that we discussed in class?

Answer 18

?

Question 19

You should avoid the temptation to try and make money off of your posts.

Answer 19

TRUE

Question 20

How many types of reports can NUVI generate?

Answer 20

2

Question 21

What kinds of reports can NUVI generate?

Answer 21

ONE TIME & SCHEDULED

Question 22

Can you filter by different sources of the feed tab?

Answer 22

YES

Question 23

When would you use the STREAM tab instead of the FEED tab?

Answer 23

To find posts/tweets that have the biggest influence and to see a very visual way to see sentiments and overall comments

Question 24

Why are the bubbles different sizes on the stream tab?

Answer 24

depending on the influence of that post

Question 25

Is there anything you can do to see that the “most shared negative mention” is actually a positive mention? How you change the sentiment?

Answer 25

bottom right corner, you can change the sentiment

Question 26

What do the bubbles on the stream tab mean?

Answer 26

each bubble is a mention

Question 27

What about the colors?
RED-
GREEN-
BLUE-

Answer 27

RED-NEGATIVE
GREEN-POSITIVE
BLUE-NEUTRAL

Question 28

Why would you turn a bubble on the stream tab purple/pink?

Answer 28

when it has been responded

Question 29

What does the search tab do?

Answer 29

searching for comments/posts with a specific word