Final Flashcards
gambling
act of placing stakes on an unknown outcome with the possibility of securing a gain
bet
wager
handle
total amount of money bet
win
handle minus money paid out on winning bets
clinic
A workshop-type educational experience in which attendees learn by doing
cvb responsibilities
1 To enhance tourism
2. To market the area
3. To target associations to hold meetings
4. To assist associations with convention preparations
5. To encourage tourists to partake in recreational opportunities
symposium
An event at which a particular subject is discussed by experts and opinions are gathered
workshop
includes exercises to enhance skills or develop knowledge in a specific topic
seminar
discussion that allows participants to share experiences in a particular field
forum
An assembly for the discussion of common concerns
special event management skills
marketing, planning, organization, motivation
special event classifications
corporate events, association events, charity/fundraising, social functions, fairs/festivals, concerts/sports
fair and festivals related to
agriculture industry
mega events
biggest moneymakers in the industry i.e. superbowl
transactional leadership
an exchange or transaction takes place between leader and follower
transformational leadership
inspires others to reach beyond themselves and do more than they originally thought possible
ethics
set of moral principles and values that people use to answer questions about right and wrong
management
coordinating and overseeing the activities of others so that their activities are completed efficiently and effectively
controlling
the setting of standards and comparing actual results with these standards
planning
setting the company’s goals and developing plans to meet or exceed those goals
organizing
decide what needs to be done, who will do it, how the tasks will be grouped
decision making
determining the vision, mission, goals, and objectives of the project
hr
attracting and retaining the best employees and creating an environment that employees desire to work in
long term plans
strategic - steer an organization toward its goals in the accomplishment of its mission and vision
most common corporate strategies
growth, strategic alliance/joint venture, diversification
growth strategies
market penetration, geographic expansion, product development, horizontal integration
4 Ps of marketing
product, price, place, promotion
teams
task-oriented work groups
upward communication
managers or other company leaders rely on their subordinates for receiving information
downward communication
Communication flowing down from supervisor to employee
lateral communication
takes place between the employees of a company who are on the same hierarchical level
diagonal communication
takes place between employees who are on different hierarchical levels and in different departments
decision making proccess
identify problem, decision making criteria, allocation of weights, alternatives, analysis of alts, selection of alts, implement alts, evaluation
control process
determine goals, set standards, measure results, compare results, take actions