Final Flashcards
In the postwar boom of the 1950s, economists such as Moses Abramovitz and Robert Solow believed that several stimuli contributed to economic growth, generating abundant opportunities for international business. Which of the following stimuli contributed the most to economic growth? (test question)
Advancement in Technology
Know the facts about physical infrastructure in a given county.
- Countries with low levels of infrastructure will be less attractive to international business
- Need to know how available each of these things are: raw materials, manufacturing capabilities, transportation networks
Raw materials definition
basic materials from which goods are made
Global manufacturing cluster
concentrate suppliers and produces industry in the same geographic location, facilities the free flow of ideas, people and resources (silicon valley)
Know which of the following companies is the world’s largest transporter of shipping containers today. (Test question)
Maersk
Large container ship was introduced by Maersk and is called ________. (test question)
Triple-E container
Know benefits of shipping container standardization
Enable for a special ship and has increased efficiency and reduced costs in the shipping industry
Know the effects of having the busiest ports in the world for China
Allows China to make it easy for global firms to manufacture in china and ship to other markets and for Chinese exports to ship products abroad
Ships
Perhaps the most important technological advancement in the transportation industry in the past twenty years has been the invention of the standardized shipping container.
Sea Ports and Canals
Ports have grown dramatically to keep pace with the demands of global shipping.
Air transportation
Major technological changes have increased the safety and efficiency of air transportation and air travel; these changes have led to reductions in their cost.
Rail and Road
Shipping by sea is cheap but slow, and limited to coastal ports. Ground transportation bridges the gap between the two. Trucks and trains transport containers from coastal ports to facilities inland.
Know factors in choosing air transport over shipping
- Air is fast but expense and limited to regions with airports
- Shipping allows things to move inland where a lot of the population lives
X-Road
System that allows citizens to register vehicles, file health insurance claims, and vote all electronically
Know the speed of the Internet in Korea
21.1 Mbps
Shared economy (collaborative consumption)
system in which an owner rents something they are not using, such as a room, a car, or a service to a stranger using peer-to-peer services
Turo
car sharing service, you can rent your car to others
SoFi
lend your money to others
M-Pesa
phone based money transfer
Moore’s Law
the prediction that processing power will double every 24 months
Human capital
the abilities, skills, experience, and knowledge possessed by individuals
Brainware
the human capital infrastructure of a company
Business incubator
a company that helps find and grow new businesses
In globalization context know facts from the book about research and development (R&D)
- International companies are spending more on R&D
- Companies have moved to locations around the world, especially China and India
Rise toward business sponsored R&D
Know the difference between the research and development (R&D) trend in the US when compared with other nations (test question)
- In U.S R&D is increase proportional to increases in GDP
- In Asia it increases faster than GDP
Invention
new concept or product that derives from ideas or from scientific research
Innovation
combination of new or existing ideas to create marketable value
Know the definition of innovation according to Brian Junling Li, the vice president of Alibaba Group
Innovation doesn’t come from organized plans. It comes from our preparedness to deal with the uncertainty of the future.
Improve performance
- improvements to existing products or ideas that meet more of a customer’s needs
○Usually doesn’t create a ton of new growth for the company
Enhance efficiency
- changes to existing products or ideas that make them lower cost
○ Allows companies to increase profit margins by raising productivity
○ Companies can reach a lower income segment of the market
○Often eliminates jobs
Create a market
products or ideas that meet the needs of a group of potential consumers whose needs have not been met before
The innovators imperative
the need for individuals to understand local market problems, to reach out to others globally to search for unique solutions to the problem, and to uncover the causal relationships found within that foreign knowledge to ensure it is correctly applied to the local problems
Know the steps of the innovator’s imperative
- Go local
- Reach Out
- Uncover Principles
Go local
- helps units adapt standardized products to flourish in the new context
○ Gain a deep understanding of customers by observing how they use the product in the local environment
○Questioning pre-existing assumptions about the customer
Reach out
- understanding the client helps identify the problem
○ Collaborating with individuals with whom employees have developed strong relationships
○Integrating the new knowledge with the local knowledge base
Uncover principles
○ Explore why a product or service works
○ Identify the universal principles behind it
Stretch Goals
goals that represent company-level objectives that require employees of a company to do something beyond what one might reasonably expect
Patent
- form of legal protection provided by a government that excludes anyone other than the patent holder from making, using, or selling the invention for a set period of time
○ Advantages: have a long history so many countries recognize them, call upon a government to back the claim
○ Disadvantages: process to obtain a patent is very specific, must disclose the technical details of product, costly and time consuming application process
Copyright
- form of protection available to authors of literary, dramatic, musical, or artistic intellectual property
○Work is automatically protected from the moment of its creation throughout the author’s life, plus 70 years after the author’s death
○Registration is not required
○Granted by national governments
○Advantages: allow global companies to invest resources in creating unique work
○Disadvantages: costs and challenge of enforcement
Trademark
- legal protection of a recognizable brand name, design, or log that calls a specific product to a consumers mind
○Advantages: allows companies to stop unauthorized use of their trademark
○Disadvantages: costly to enforce
Litigation can cost from $300,000 to over $3 million
Servicemarks
like trademarks but are represents of services, like FedEx logo for FedEx
Trade Secret
- any information that provides a business with a competitive advantage but isn’t shared openly
○Advantages: disclose is not required, there are no filing costs, no end they last as long as the information remains secure
○Disadvantages: don’t stay secret for too long if the company has a tangible product, competitors can patent a trade secret once they discover it, legal remedies are difficult
The liability of foreignness
liability foreign firms face as the geographic, economic, cultural, or administrative differences between foreign market and the domestic market increase
Cultural Distance
-Different languages, ethnicities, religions, values, norms, & dispositions
Administrative Distance
-Different colonial ties, trading blocks, currency, & politics
Geographic Distance
- Physical difference
- No shared land borders
- Different environment, climate, & agriculture
Economic Distance
-Different GINI coefficient, natural resources, financial resources, human resources, and information resources
Ethnocentrism bias
bias indicating that customers prefer local brands over foreign brands and are willing to pay more for local brands even when their quality is inferior
Which of the following is likely to happen to ABC Inc, a successful company in the domestic market, when it is the first entrant into a foreign market? (test question)
In many cases, the first entrant into a market captures a leadership position, enabling it to control critical resources such as distribution channels and to build up buyer-switching costs, particularly where network effects or branding are important
Non-equity modes
typically carry less risk but also bring fewer rewards
Equity modes
require a larger investment and engage the foreign firm in local operations. This increases the risk of the activity but also allows the firm to get close to customers and thus build better products
Exporting
producing good in one country and selling it in another
Turnkey
company builds a facility in a foreign market for a client, makes it operational, and hands over the “keys to the client, who will own and operate the facility
Licensing
contractual agreement between two parties that grants the licensee certain rights, such as right to produce or sell patented goods, display the licensor’s brand name, or use licensor’s intellectual property
Franchising
unique form of licensing in which a partner is given the right to use the franchisors brand and other intellectual property, while the franchisor takes an active role in the ongoing operations of the firm, such as advertising, training, and managing inventory
Master franchise arrangement
Gives the master franchisee the ability to create sub franchises in a specific geographic area
Green field operation
creating a new subsidiary from scratch
Wholly owned subsidiary
new legal entity set up for operation in a foreign market that is legally a separate company but is fully owned by the parent firm
In the context of entry tactics available for different entry modes, which of the following is a difference between the “make” tactic and the “buy” tactic? (Test questions)
Unlike with the “make” tactic, with the “buy” tactic a firm can acquire existing franchise operations to enter a new international market
White-label goods
exporting firms offer their unbranded products to partners in the local market