FINAL Flashcards
Health education programs alone are the most effective way to address the social determinants of health.
T/F
False
All of the following are strategies to engage communities in public health programs except:
disruptive cooperative authoritative competitive collective disruptive
collective
Which of the following statements about the Guide to Community Preventive Services and the Guide to Clinical Preventive Services is not true?
Preventive Services guide includes interventions that can be
implemented at a community level.
Clinical Services guide includes interventions that can be used in a
clinical setting.
Both guides are based on the 10 essential public health services
Both guides are based on the 10 essential public health services
Mobilizing for action through Planning and partnerships (MAPP) is a methodology used to organize communities to improve health.
T//F
true
Constituency refers to those people who benefit from the actions that an
organization takes
T/F
true
There are four common organizational strategy types that can be utilized when working with constituents. Match the types with the correct description.
authoritative
competitive
cooperative
disruptive
Looking more attractive than other similar organizations
Entering into agreements for mutual benefit
Engaging in activities that threaten someone else.
Applying rules and regulations.
authoritative, Applying rules and regulations.
competitive, Looking more attractive than other similar organizations
cooperative, Entering into agreements for mutual benefit
disruptive, Engaging in activities that threaten someone else.
What does MAPP stand for?
Mobilizing for Action through Planning and Partnership
Marshaling Assets for Prevention and Promotion
Modeling Action for Prevention Planning
Motivating Action through Persuasion and Perseverance
Mobilizing for Action through Planning and Partnership
The MAPP process has six phases. Put them in the correct order.
formulate goals and strategies the assessments ID strategic issues organize for success/partnership development visioning action cycle
organize for success/partnership development visioning the assessments ID strategic issues formulate goals and strategies action cycle
Which of the following is not considered a social determinant of health?
environment employment genetics transportation family and social support zip code access to healthcare housing
genetics
Which of the following are reasons to conduct evaluation? Check all that apply.
Monitor program implementation Determine level of need Generate new knowledge Improve quality of current efforts Make resource allocation decisions Determine effect of local conditions
all the above
Match the following evaluation terms with the correct definitions.
inputs
activities
outputs
outcomes
Direct products of program activities
What the program does with the inputs
Benefits for participants
Resources dedicated or consumed by the program
inputs, Resources dedicated or consumed by the program
activities, What the program does with the inputs
outputs, Direct products of program activities
outcomes, Benefits for participants
Match the following types of evaluations with the correct explanations
Process evaluation
Formative evaluation
Empowerment evaluation
Economic evaluation
Programs take stock of their strengths and weaknesses, focus on key goals and program improvements, develop self-initiated strategies, and
determine the type of evidence that will document credible progress.
Combines program effectiveness with resources used.
Focused on the best use of available resources.
Focused on program outputs.
Process evaluation, Focused on program outputs.
Formative evaluation, Focused on the best use of available resources.
Empowerment evaluation, Programs take stock of their strengths and weaknesses, focus on key goals and program improvements, develop self-initiated strategies, and determine the type of evidence that will document credible progress.
Economic evaluation, Combines program effectiveness with resources
used.
Which of the following are things that health communication plans can’t do?
Influence perceptions and attitudes
Advocate a position on a controversial topic
Demonstrate or illustrate a healthy skill
Increase awareness of a health issue, problem or solution
Create and sustain behavior change
Create and sustain behavior change
Health communication campaigns are the most effective at changing behavior when they are well designed, pretested, and stand apart from any other health promotion strategy.
T/F
false
Which statement is the best description of media literacy?
Media literacy trains employees in the media to use language that is free of jargon so that it can be better understood by the general population
Media literacy shows people where to find the most unbiased media
Media literacy teaches people how to deconstruct media messages so they can identify sponsor’s motives
Media literacy teaches people how to use all forms of media (web sites,
videos, etc.)
Media literacy shows people where to find the most unbiased media
Which health behavior theory focuses on fear?
Transtheoretical Model
Social Cognitive Theory
Theory of Reasoned Action and Planned Behavior
Health Belief Model
Health Belief Model
Which health behavior theory focuses on peer pressure?
Health Belief Model
Transtheoretical Model
Social Cognitive Theory
Theory of Reasoned Action and Planned Behavior
Theory of Reasoned Action and Planned Behavior
Put the following health communication planning process steps in the correct order:
Assess the health issue or problem and identify all the components of a possible solution (e.g., communication as well as changes in policy, products, or services).
Define communication objectives.
Define and learn about intended audiences.
Explore settings, channels, and activities best suited to reach intended audiences.
Identify potential partners and develop partnering plans.
Develop a communication strategy for each intended audience; draft a communication plan.
as listed in question prompt
Match the question with the correct component of SMART objectives.
SMART
Who is the audience and what is the desired change?
How much change is desired?
Is the type and magnitude of the change realistic?
Will the type and magnitude of the change have a
sufficient impact on the health issue?
When is the change expected to occur?
s, Who is the audience and what is the desired change?
m, How much change is desired?
a, Is the type and magnitude of the change realistic?
r, Will the type and magnitude of the change have a sufficient impact on the health issue?
t, When is the change expected to occur?
When is the best time to bring in a partner on a health communication campaign?
Check all that apply.
At the beginning
When resources are needed
After the concept has been drafted
When external expert input is needed
At the beginning
After the concept has been drafted
Effective work plans contain the following elements: (check all that apply)
Persons responsible Tasks/activities Deliverables Due date all the above
all the above
Put the steps in developing and pretesting messages and materials in the correct order:
Review existing materials
Develop and test message concepts
Decide what materials to develop
Develop messages and materials
Pretest messages and materials
see above
Which of the following are benefits from pretesting messages and materials? (Check all that apply)
Assess recall of the core message
Identify strong and weak points of the messages and materials
Assess motivation of the audience to comply with the message
Assess comprehensibility of the words and images
Assess attention that the campaign might create
*Guarantees success of the health communication campaign
Identify strong and weak points of the messages and materials
Identify sensitive or controversial elements
Determine personal relevance of the health communication
Gauge cultural appropriateness of the health communication
all the above, see above *exclude
Which of the following could be process-level evaluation measures? (Check all that
apply)
Percent of people who change their behavior*
Number of brochures distributed
Changes in a policy or practice*
Web site traffic
number of hotline calls
number of digital ad impressions
changes in a policy or practice*
dollars and labor hours spent
see above, *exclude
research shows that people who are health literate are able to: (check all that apply)
afford information and services*
access information and services
have better communication and interaction with healthcare providers
manage chronic disease
make more healthy lifestyle choices
engage with health education and promotion
see above, *exclude
put the steps to conducting outcome evaluation in the correct order:
determine what information the eval must provide
define the data to collect
decide on data collection methods
develop and pretest data collection instruments
collect data
process data
analyze data to answer the evaluation questions
write an evaluation report
disseminate the eval report
see above
