FINAL Flashcards

1
Q

Health education programs alone are the most effective way to address the social determinants of health.

T/F

A

False

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2
Q

All of the following are strategies to engage communities in public health programs except:

disruptive
cooperative
authoritative
competitive
collective
disruptive
A

collective

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3
Q

Which of the following statements about the Guide to Community Preventive Services and the Guide to Clinical Preventive Services is not true?

Preventive Services guide includes interventions that can be
implemented at a community level.

Clinical Services guide includes interventions that can be used in a
clinical setting.

Both guides are based on the 10 essential public health services

A

Both guides are based on the 10 essential public health services

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4
Q

Mobilizing for action through Planning and partnerships (MAPP) is a methodology used to organize communities to improve health.

T//F

A

true

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5
Q

Constituency refers to those people who benefit from the actions that an
organization takes

T/F

A

true

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6
Q

There are four common organizational strategy types that can be utilized when working with constituents. Match the types with the correct description.

authoritative
competitive
cooperative
disruptive

Looking more attractive than other similar organizations
Entering into agreements for mutual benefit
Engaging in activities that threaten someone else.
Applying rules and regulations.

A

authoritative, Applying rules and regulations.
competitive, Looking more attractive than other similar organizations
cooperative, Entering into agreements for mutual benefit
disruptive, Engaging in activities that threaten someone else.

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7
Q

What does MAPP stand for?

Mobilizing for Action through Planning and Partnership
Marshaling Assets for Prevention and Promotion
Modeling Action for Prevention Planning
Motivating Action through Persuasion and Perseverance

A

Mobilizing for Action through Planning and Partnership

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8
Q

The MAPP process has six phases. Put them in the correct order.

formulate goals and strategies
the assessments
ID strategic issues
organize for success/partnership development
visioning
action cycle
A
organize for success/partnership development
visioning
the assessments
ID strategic issues
formulate goals and strategies
action cycle
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9
Q

Which of the following is not considered a social determinant of health?

environment
employment
genetics
transportation
family and social support
zip code
access to healthcare
housing
A

genetics

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10
Q

Which of the following are reasons to conduct evaluation? Check all that apply.

Monitor program implementation
Determine level of need
Generate new knowledge
Improve quality of current efforts
Make resource allocation decisions
Determine effect of local conditions
A

all the above

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11
Q

Match the following evaluation terms with the correct definitions.

inputs
activities
outputs
outcomes

Direct products of program activities
What the program does with the inputs
Benefits for participants
Resources dedicated or consumed by the program

A

inputs, Resources dedicated or consumed by the program
activities, What the program does with the inputs
outputs, Direct products of program activities
outcomes, Benefits for participants

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12
Q

Match the following types of evaluations with the correct explanations

Process evaluation
Formative evaluation
Empowerment evaluation
Economic evaluation

Programs take stock of their strengths and weaknesses, focus on key goals and program improvements, develop self-initiated strategies, and
determine the type of evidence that will document credible progress.

Combines program effectiveness with resources used.

Focused on the best use of available resources.

Focused on program outputs.

A

Process evaluation, Focused on program outputs.

Formative evaluation, Focused on the best use of available resources.

Empowerment evaluation, Programs take stock of their strengths and weaknesses, focus on key goals and program improvements, develop self-initiated strategies, and determine the type of evidence that will document credible progress.

Economic evaluation, Combines program effectiveness with resources
used.

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13
Q

Which of the following are things that health communication plans can’t do?

Influence perceptions and attitudes

Advocate a position on a controversial topic

Demonstrate or illustrate a healthy skill

Increase awareness of a health issue, problem or solution

Create and sustain behavior change

A

Create and sustain behavior change

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14
Q

Health communication campaigns are the most effective at changing behavior when they are well designed, pretested, and stand apart from any other health promotion strategy.

T/F

A

false

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15
Q

Which statement is the best description of media literacy?

Media literacy trains employees in the media to use language that is free of jargon so that it can be better understood by the general population

Media literacy shows people where to find the most unbiased media

Media literacy teaches people how to deconstruct media messages so they can identify sponsor’s motives

Media literacy teaches people how to use all forms of media (web sites,
videos, etc.)

A

Media literacy shows people where to find the most unbiased media

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16
Q

Which health behavior theory focuses on fear?

Transtheoretical Model

Social Cognitive Theory

Theory of Reasoned Action and Planned Behavior

Health Belief Model

A

Health Belief Model

17
Q

Which health behavior theory focuses on peer pressure?

Health Belief Model

Transtheoretical Model

Social Cognitive Theory

Theory of Reasoned Action and Planned Behavior

A

Theory of Reasoned Action and Planned Behavior

18
Q

Put the following health communication planning process steps in the correct order:

Assess the health issue or problem and identify all the components of a possible solution (e.g., communication as well as changes in policy, products, or services).

Define communication objectives.

Define and learn about intended audiences.

Explore settings, channels, and activities best suited to reach intended audiences.

Identify potential partners and develop partnering plans.

Develop a communication strategy for each intended audience; draft a communication plan.

A

as listed in question prompt

19
Q

Match the question with the correct component of SMART objectives.

SMART

Who is the audience and what is the desired change?

How much change is desired?

Is the type and magnitude of the change realistic?

Will the type and magnitude of the change have a
sufficient impact on the health issue?

When is the change expected to occur?

A

s, Who is the audience and what is the desired change?

m, How much change is desired?

a, Is the type and magnitude of the change realistic?

r, Will the type and magnitude of the change have a sufficient impact on the health issue?

t, When is the change expected to occur?

20
Q

When is the best time to bring in a partner on a health communication campaign?
Check all that apply.

At the beginning

When resources are needed

After the concept has been drafted

When external expert input is needed

A

At the beginning

After the concept has been drafted

21
Q

Effective work plans contain the following elements: (check all that apply)

Persons responsible
Tasks/activities
Deliverables
Due date
all the above
A

all the above

22
Q

Put the steps in developing and pretesting messages and materials in the correct order:

Review existing materials

Develop and test message concepts

Decide what materials to develop

Develop messages and materials

Pretest messages and materials

A

see above

23
Q

Which of the following are benefits from pretesting messages and materials? (Check all that apply)

Assess recall of the core message

Identify strong and weak points of the messages and materials

Assess motivation of the audience to comply with the message

Assess comprehensibility of the words and images

Assess attention that the campaign might create

*Guarantees success of the health communication campaign

Identify strong and weak points of the messages and materials

Identify sensitive or controversial elements

Determine personal relevance of the health communication

Gauge cultural appropriateness of the health communication

A

all the above, see above *exclude

24
Q

Which of the following could be process-level evaluation measures? (Check all that
apply)

Percent of people who change their behavior*

Number of brochures distributed

Changes in a policy or practice*

Web site traffic

number of hotline calls

number of digital ad impressions

changes in a policy or practice*

dollars and labor hours spent

A

see above, *exclude

25
Q

research shows that people who are health literate are able to: (check all that apply)

afford information and services*

access information and services

have better communication and interaction with healthcare providers

manage chronic disease

make more healthy lifestyle choices

engage with health education and promotion

A

see above, *exclude

26
Q

put the steps to conducting outcome evaluation in the correct order:

determine what information the eval must provide

define the data to collect

decide on data collection methods

develop and pretest data collection instruments

collect data

process data

analyze data to answer the evaluation questions

write an evaluation report

disseminate the eval report

A

see above