Film glossary

Question 1

What is meant by an independent film?

Answer 1

A film made outside of the commercial mainstream and
outside of the financial and artistic control of a large film company. A film which is privately conceived and funded or is made by a smaller film company on a low budget.

Question 2

What is vertical integration?

Answer 2

A process whereby one company acquires another involved at a different level of the industry. For example, a production company that owns a distributor.

Question 3

What is production?

Answer 3

Production – the creation/development of a product by a company. This may be illustrated by an example such as a video game or console type. OR
process of a product/film from start to finish

Question 4

What is distribution?

Answer 4

Distribution - the means by which audiences are made aware of the existence of the product and persuaded to buy/use. Responses may cite marketing and advertising strategies such as trailers and posters.

Question 5

What is circulation?

Answer 5

Circulation - how the product’s economic success is extended beyond the distribution stages. Candidates may cite examples such as a video game being released on more than one console/platform/ or additional content such as You Tube videos.

Question 6

What is a conglomerate?

Answer 6

The combination of two or more corporations engaged in entirely different businesses that fall under one corporate group, usually involving a parent company and many subsidiaries

Question 7

What is horizontal integration?

Answer 7

when different companies that produce and sell similar products join together. This facilitates the production and distribution of media products.