FBA GROUP 1, 2 AND 3 Flashcards
business analytics involves identifying and assessing all aspects of a decision, and taking actions based on the decision that produces the most favorable outcome.
DECISION MAKING
It uses facts and data instead of guesses to make better
decisions. It helps find trends, improve processes, and reach business goals while reducing risks.
The Importance of Data-driven decision- making
According to _________ prescriptive analytics focuses on recommending actions to achieve
desired outcomes based on data analysis.
James R. Evans
- It goes beyond descriptive and predictive analytics by providing specific guidance on what decisions or
strategies to implement, often using optimization and simulation techniques. - This type of analytics helps organizations determine the best course of action to improve performance
and meet objectives.
PRESCRIPTIVE ANALYTICS
ROLE OF PRESCRIPTIVE ANALYTICS IN DECISION MAKING
- Optimizing Choices
- Navigating Uncertainty
- Enhancing Speed
PRESCRIPTIVE ANALYTICS’ CORE COMPONENTS
PREDICTIVE MODELS
DATA
OPTIMIZATION TOOLS
TOOLS AND TECHNIQUES
- OPTIMIZATION MODELS
- SIMULATION
- DECISION ANALYSIS
APPLICATIONS OF PRESCRIPTIVE ANALYTICS
SUPPLY CHAIN
FINANCE
HEALTHCARE
MARKETING
STEPS IN THE DECISION- MAKING PROCESS
- Define the problem and objectives.
- Develop the prescriptive model.
- Analyze potential solutions.
- Evaluate trade-offs and risks.
- Implement the optimal solution.
BENEFITS OF PRESCRIPTIVE ANALYTICS
- Data-driven decisions enhance accuracy.
- Mitigates risk and uncertainty.
- Optimizes resource allocation and operations.
- Improves financial and strategic outcomes.
CHALLENGES IN IMPLEMENTATION
- Data quality and availability issues.
- High computational complexity.
- Need for domain expertise and advanced tools.
- Integration with existing systems and workflows.
Forecast trends and possibilities.
PREDICTIVE MODELS
Transactional, Customer, Operational, Financial
DATA
Generate actionable recommendations.
OPTIMIZATION TOOLS
are mathematical frameworks used to find the best possible solution from a set of available alternatives, subject to certain constraints.
OPTIMIZATION MODELS
Is a technique used to imitate the operation of a real-world process or system over time.
SIMULATION
a systematic, quantitative, and visual approach to making complex decisions It involves identifying and evaluating various options by considering the possible outcomes, uncertainties,
and trade-offs.
DECISION ANALYSIS
Prescriptive analytics helps optimize logistics, manage inventory, and improve efficiency by recommending the best actions based on data.
SUPPLY CHAIN
it is used for making better investment decisions, managing risks, and detecting fraud by analyzing data and suggesting optimal strategies.
FINANCE
It improves patient care, resource management, and cost efficiency by recommending the best treatment plans and operational actions.
HEALTHCARE