Factors to Consider in a Business

Question 1

business idea

Answer 1

based on a problem
solution

Question 2

knowledge or expertise

Answer 2

understand the industry, conduct market research, asses market before entering

Question 3

geographic

Answer 3

regional preferences to be taken account

Question 4

demographic

Answer 4

main characteristics of the target market

age, income, gender, occupation, 学历

Question 5

psychographic

Answer 5

based on demographics to consider, lifestyle, attitude, interest, values

Question 6

behaviorial

Answer 6

research into customer decisions