External Environment Flashcards
What are interest rates
Refers to the cost of borrowing money or the reward for saving money expressed as a percentage
What is gdp
Measures the value of a country’s total output of goods and services over a period of time, typically a year
what are real incomes
Incomes that are adjusted for the rate of inflation to show changes in purchasing power
How will demand for necessities increase or decrease
Small Increase demand: increase in real income
Small decrease in demand: decrease in real income
How will demand for luxuries increase or decrease
Large Increase demand: increase in real income
Large decrease in demand: decrease in real income
How will demand for inferior products increase or decrease
Decrease in demand: increase in real income
Increase in demand: decrease in real income
An increase in income is good unless
- businesses sell inferior goods
- high labour costs
Increase in income is good unless
- business sells inferior goods
- high labour costs
Decrease in income is bad unless
- sell inferior goods
- high labour costs and negotiate pay