Example Situations Flashcards
Ownership
Leaders are owners. They think long term and don’t sacrifice long-term value for short-term results. They act on behalf of the entire company, beyond just their own team. They never say “that’s not my job”
Examples:
- Development of the Yield Analytics site
- Fox Advanced Ad Team, wearing a lot of different hats
- Programatic reporting while on Yield Management team at Fox; developed Programmatic process with Ad Tech, Finance, Sales and owned reporting
Dive Deep
Leaders operate at all levels, stay connected to the details, audit frequently, and are skeptical when metrics and anecdote differ. No task is beneath them.
Examples:
- Equivilized reporting
- Developing data warehouse glossary/training materials in new role
- Site section report mapping
- Tying to automate Financial model reporting
- Segment forecast, pulling reports at granular ad unit level to see where we were matching at partner/device specific level
Deliver Results
Leaders focus on the key inputs for their business and deliver them with the right quality and in a timely fashion. Despite setbacks, they rise to the occasion and never settle.
Examples: 1. Yield Analytics site 2 creating data sources w/in Google to automate reporting 3. Internal Strategy dashboards 4. Utilization report
Learn and be Curious
Leaders are never done learning and always seek to improve themselves. They are curious about new possibilities and act to explore them.
Examples:
- Moving into BI role; wanted to learn product management, work with engineering teams
- Exploring Google products - Data Studio
- Exploring set up within FreeWheel Ad Serving, digging through Hub report pages to understand ad logic, widgets, etc.
- Learning SQL
Customer Obsession
Leaders start with the customer and work backwards. They work vigorously to earn and keep customer trust. Although leaders pay attention to competitors, they obsess over customers.
Examples:
- Sales needs single source of truth for Booked Revenue metrics, built interactive dashboard site
- SHRM example, brand awareness and attribution - zip code targeting; developed pitch around Brightline unit
- Stewardship module creation
Bias for Action
Speed matters in business. Many decisions and actions are reversible and do not need extensive study. We value calculated risk taking. GET THINGS DONE.
Examples:
- Creating table from excel report to surface Viacom data within dashboard
- Pressure from management to close $10M year long indirect contract; how to calculate/forecast avails with limited insights
- Digital Matrix deck
Have a Backbone; Disagree and Commit
Leaders are obligated to respectfully challenge decisions when they disagree, even when doing so is uncomfortable or exhausting. Leaders have conviction and are tenacious. They do not compromise for the sake of social cohesion. Once a decision is determined, they commit wholly.
Examples:
- Compass tiered access
- Working with CBSi team to build scorecard
Think Big
Thinking small is a self-fulfilling prophecy. Leaders create and communicate a bold direction that inspires results. They think differently and look around corners for ways to serve customers.
Examples:
- Proposing to create analytics reporting suite
- Development of stewardship dashboard
- A/B audience test product offering
Are Right, A Lot
Leaders are right a lot. They have strong judgment and good instincts. They seek diverse perspectives and work to disconfirm their beliefs.
Leaders are right a lot. They have strong judgment and good instincts. They seek diverse perspectives and work to disconfirm their beliefs.
Insist on High Standards
Leaders have relentlessly high standards - many people may think these standards are unreasonably high. Leaders are continually raising the bar and driving their teams to deliver high quality products, services and processes. Leaders ensure that defects do not get sent down the line and that problems are fixed so they stay fixed.
Earn Trust
Leaders listen attentively, speak candidly, and treat others respectfully. They are vocally self-critical, even when doing so is awkward or embarrassing. Leaders do not believe their or their team’s body odor smells of perfume. They benchmark themselves and their teams against the best.
Examples:
- Starting on a new team, making sure that I actively listen and ask questions when learning about a new publisher’s business; take time to understand the why and how before offering solutions to improve
Invent and Simplify
Leaders expect and require innovation and invention from their teams and always find ways to simplify. They are externally aware, look for new ideas from everywhere, and are not limited by “not invented here”. As we do new things, we accept that we may be misunderstood for long periods of time.
Failure
- Data Martix, not delivering on results
- Deciding to stay at FOX during Disney Acquisition
- While working on the Finance team; tried to offer an automated solution to how they currently report; lost focus on how the team is structured, varying levels of comfort with tech across the group; didn’t account for certain things (should have been more focused on the team and current processes)
- Tried to apply a quality model from Fox to CBSi
Weakness
- Essay writing, recently challenged by vision statement
- Finding a balance between diving deep and bias for action; not letting having all the answers delay the end goal of a project
Strengths
- Detail oriented, organized, always building documentation to learn and answer questions more quickly
- Very analytical, always turn to data to figure out answers to questions
- Extremely curious and a quick learner; enjoying diving into new systems, enjoy building things and strive for automation
- Ability to convey complex ideas simply (story boarding)
- ability to dive deep - take the time to understand a concept in its totality before starting a large project or executing on an idea. Strive to understand the why and how; comfortable with trying to understand technical concepts
- I offer alternatives to ideas, promote healthy debate, and I’m seen by my peers as a team player.
- relationship building
