Exam

Question 1

2 questions that business anthropologist are working on on the cooperate world?

Answer 1

1. How do humans use technology ?

2. What do customers want?

Question 2

What are 3 areas where business anthropologists are working and what is the focus in each?

Answer 2

1. Marketing and consumer behavior
2. Organizational culture
3. International business

Question 3

What are two types of data anthropologists gather/why is qualitative data important?

Answer 3

Quantitive

Qualitative

Question 4

Enculturation

Answer 4

Generation to generation from birth

Question 5

Acculturation

Answer 5

What we learn as member of society over life course

Question 6

Three types of learning

Answer 6

Formal: school
Nonformal: sailing lessons
Informal: being a uk wildcat

Question 7

Cultural competency

Answer 7

Evaluated differently depending on what is valued in a situation

Question 8

Four ways anthropologists are advocates in education

Answer 8

Equity
Empowerment
Multicultural setting
Behavioral change

Question 9

Senescence

Answer 9

Biological aging

Question 10

Define agedness in respect to nations

Answer 10

Oldest countries in Europe

Youngest countries in Africa

Question 11

Define life expectancy/life span

Answer 11

Life expectancy = average age in population that one can expect to live

Life span = maximum age obtainable for the species

Question 12

Define ethnogerontology or “anthropology of aging”

Answer 12

Cross-cultural and comparative
Focus on successful aging
Ageism - discrimination based on age

Question 13

Define ageism

Answer 13

Discrimination based on age

Question 14

Biomedicine compared to bio cultural approach

Answer 14

Biomedicine:

• western medicine
• biology/physiology
• social authority to health practitioners
• shapes cultural expectations

Bio cultural : intersection of biology and culture

Question 15

Define medical pluralism

Answer 15

Other systems of medicine and integration of both

Question 16

Define ethnomedicine and ethnopharmacology

Answer 16

Ethnomedicine: local systems of health/alt medicine/therapies ritual healing/shamanism

Ethnopharmacology: human use of plants/nutrients/microorganisms in healing indigenous medical knowledge

Question 17

Define cultural competency and cultural broker

Answer 17

Competency: knowledge used in clinical settings, understanding other cultural systems

Broker : knowing both

Question 18

What are the worlds problems related to?

Answer 18

1. Inability to live peacefully with “them” or people not like “us”
2. Lack of understanding , ignorance, and fear about human diversity

Question 19

What do we need to do about the worlds problems?

Answer 19

1. Learn about and understand human diversity

2. Understand everyone’s desire for human rights

Question 20

Why do anthropologists care?

Answer 20

We work with local populations
We work at the grassroots level
We understand the emic perspective

We feel an ethical responsibility

Question 21

How do anthropologists view cultural change?

Answer 21

Positive and negative 
Constant 
Rarely "all or nothing" 
Cultures adapt but keep what is most valued 
Culture can be a form of resistance