Exam 3 Flashcards
2 complex theories but choosing the one that is in a simpler form
Ockham’s razor
a second defense of the profit maximization assumption
ownership distributed by
-people who are inclined to pursue profit
-others favoring benevolence, ego satisfaction or the easy life
Survivorship Principle
the concept that firms are in business to maximize profits is controversial
Managers display other regarding preferences
1) some spend large amounts of time supporting arts, homeless shelters, environment, etc.
2) others led by egotists risk all; profit to build an empire
3) others earn enough profit; take wednesdays to play golf
profit motive
a complete description of the motives of businesses
-survive the market
profit maximization
revenue-cost
profit
explicit payment to suppliers of factors of production and intermediate goods
-include worker’s wages, manager’s salaries, salesperson’s commission, payments to banks and other suppliers of financial services, legal fees, etc.
Explicit costs
using resources that a firm’s owners contribute without receiving explicit payment
-an owner of a small firm who works alongside the firm’s hired employees without receiving a salary (Snow Fun)
Implicit costs
Do firms record their implicit costs?
NO
Accounting profit - Implicit costs
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revenue - explicit costs
Pure economic profit
profit = revenue - explicit costs only without considering implicit costs
-considers only explicit payments that appear on the firms written accounts
accounting profit
the opportunity cost of capital contributed by the firm’s owners
normal return on capital (normal profit)
payments in excess of opportunity costs
- ex: pure economic rent
- broader notion than profit
economic rent
what entrepreneurs do when they look for ways to create goods and services that are worth more than the inputs they require
-ex: Henry Ford
Profit seeking
when firms seek to increase revenue by seeking restrictions on competition, not through innovation and cost reduction
-ex: cotton and sugar industries have increased revenues by restricting imports
rent seeking
inputs that can be varied within a SHORT TIME in order to increase or decrease output
-ex: labor, electricity, intermediate goods
variable inputs
the explicit and implicit costs of providing variable inputs
-the cost of the variable inputs
variable costs
inputs that CAN NOT be increased or decreased in a short time in order to increase or decrease output
-ex: building a new office; size of the firm’s plant, structure, production equipment
Fixed inputs
explicit and implicit opportunity costs associated with providing fixed inputs
fixed costs
a length of time in which the firm can vary output by using more or fewer variable inputs
-fixed inputs DO NOT change
short run
a time horizon long enough to change fixed as well as variable inputs
long run
costs are subjective?
- fixed costs don’t vary with the firms rate of output
- they are borne by the firm as long as its in business regardless of how much it produces in the short run
fixed costs take the form of periodic payments
-a lease; pay $1,000 monthly
explicit fixed costs
opportunity costs associated with facilities owned by the firm itself, but not reflected on ongoing payments
-buy at the price of $120,000
implicit fixed costs
once-and-for-all costs that a firm can not recover once it incurs them
-having the logo painted on the building for $1,000, company sells the building to buy a better one; therefore, loosing the $1,000
sunk costs
the total output of a firm measured in physical
total physical product
the amount by which output increases as a result of adding one unit of a variable input
marginal physical product
as the variable input increases, the firm will eventually reach a point beyond which the marginal physical product of the firm will begin to decrease
-apply to short run
law of diminishing returns
the increase in cost required to increase the output of some good or service by 1 unit
sum of Total cost/sum of output
marginal cost