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Creative and Entertainment Industries > Exam 2 > Flashcards

Exam 2 Flashcards

1
Q

What is freelance work

A

hired short-term contract, paid wages or flat fee per project

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2
Q

SME

A

(Small to medium enterprise) often contract freelancers, part of project based industry

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3
Q

Corporations

A

(1,000+ people)
CORPORATIONS (+1,000 people): employ a large staff on permanent contracts, also contract work out to freelancers and SMEs, often vertically integrated

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4
Q

What is a project-based industry?

A

Work is freelance based where employees are closely involved in production.

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5
Q

General pattern of project-based work

A

development
pre-production
production
post production

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6
Q

What is a micro-enterprise or micro-business?

A

Companies with an annual profit less than $250,000 and five or less employees. In a variety of industries- mainly concerned about content creation

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7
Q

what does SAG AFTRA stand for

A

Screen Actors Guild - American Federation of Television and Radio Artists

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8
Q

what does SAG AFTRA do/benefits/disadvantages

A

provide wages. safe work experiences for members
benefits: contract bargaining, health plan, pension plan
Advantages:can only work for them- less jobs

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9
Q

what does AFM stand for

A

American Federation of Musicians

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10
Q

how many members are in AFM

A

80,000 musicians

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11
Q

how many members are in SAGAFTRA

A

160,000

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12
Q

Benefits/disadvantages of AFM

A

benefit: negotiate contracts, wages, healthcare, and pensions
disadvantage: expensive to become a member - approx. $450

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13
Q

Legal Structures

A

sole-proprietor, partnerships, LLC, corporations

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14
Q

what is an LLC

A

Limited Liability Company

formed by one or more individuals or entities. offers great liability protection.

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15
Q

corporation

A

more complex business structure. Holds certain rights, privileges, and liabilities beyond those of an individual - deceased personal control by may yield tax and financial benefits

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16
Q

creative communities/clusters

A

Places to work and live, where cultural products are created and consumed.

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17
Q

hot desking

A

migrating from work space to work space

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18
Q

PEST

A

Political, Economical, Social, Technological

analysis strategy

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19
Q

SWOT

A

Strengths (internal), Weaknesses (internal), Opportunities (external), Threats (external)

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20
Q

Guglielmo Maron

A

credited with developing radio- developed first wireless telegraph, used morse code.

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21
Q

who actually invented radio

A

Tesla

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22
Q

Golden age of radio

A

1926- developed by NBC

1927- CBS

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23
Q

what was the radio act

A

founded the FCC

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24
Q

what is the FCC

A

Federal Communications Commission

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25
uses for radio timline
story-telling (Little Orphan Annie) news- Hindenburg crash music siriusXM 2001
26
telecommunications act
allowed major broadcasting systems to consolidate
27
What is the top radio format
country
28
what are the major radio formats
country, news/talk, CHR, AC
29
relationship between radio, music, and advertising
radio is about ads not music | ads based on who is listening
30
total revenue of radio? proft?
$20B | $3.7 B
31
top listener age
boomers
32
what does the station manager do
has authority over operations, programming, ads, sales, personnel (outside too)
33
what does the program director do
responsible for everything broadcast from the station
34
what does the music director do
selects music for airplay
35
what does the traffic manager do
monitors advertising provided by the sales department. Works with engineering
36
3 main revenues of music industry
recordings, music publishing, live performance
37
Largest music companies
universal- france (29%) sony-japan (20%) warner-US (16%)
38
song plugging
gets ‘cuts’ and finds other potential uses of the song
39
copyright administration
handle copyright registration and transfers
40
licensing
Mechanical, Performance, Synchronization, and other uses
41
single-song contracts
publisher acquires all copyright split 50/50 demo is partly recopable
42
exclusive songwriter/staff deals
- All songs written during contract go to publisher (songwriter must write 12-20 songs per year), - no songs to other publishers - one year, 4 renewals - given advances
43
co publishing deal
75/25 in favor os songwriter
44
Administration deals
takes a share of the income by leaves the copyright ownership alone (no transfer of ownership to publisher) - standard is 80/20 for songwriter (20% service fees for publisher)
45
largest music promoters
live nation and AEG
46
IFPI
international federation of phonographic industries -promote the value of recorded music, safeguard rights of record producers and expand commercial uses of music to all markets
47
RIAA
Recording Industry Association of America | -determines gold/platinum albums, works with DC to pass laws/lobby (ex. MMA), labels are members
48
NMPA
National music publisher’s association | -epresents music publishers and their songwriting partners, protect property rights
49
performance rights organizations and collects performance royalties
ASCAP BMI SESAC GMR
50
MLC
music licensing collective
51
global market
``` US Japan UK Germany France ```
52
album ratings (US)
``` Gold = 500,000 sales Platinum = 1,000,000 sales Diamond = 10,000,000 sales ```
53
top selling book of 2019
Where the Crawdads Sing by Delia Owens
54
who invented the printing press
Johannes Gutenburg
55
who is the top publisher
pearson
56
AAP book category classifications
Trade books, mass market paperbacks (made for shelf space - small/inexpensive), book clubs and mail order (send books for book clubs in the mail?), religious books, children’s books Audio books, E-books, professional PreK-12, higher education
57
TRADE BOOKS biggest publishers
Big Five = Penguin Random House, McMillen, Harper Collins, Hachette, Simon and Schuster
58
largest textbook publishers
earson (holds 7.2% of the market share), Scholastic, McGraw-Hill (McMillen too)
59
book publishing process
creative process of an author → writing → final draft → agent → send manuscript to a publisher → edit → sales (wholesale vs retail books distribution)/ publicity (communicate with media)/production (art)/ marketing → a book is published
60
Book Editors -
find literary talent and work with the writers to publish their books. Find books to publish and edit the work to help mold the final product
61
Copy Editors -
edit manuscripts for grammatical errors (some work full time, some part time)
62
Literary Agents -
find talent early in the process, sell the talent’s books to book editors
63
Publicists -
working in publishing house to get press attention about new books
64
Production Editors
- responsible for ensuring that all manuscripts are edited, designed (cover art), proofread, and printed
65
AAP
American Association of Publishing
66
royalty division in book publishing
Publisher gets 50%, 16% to author through royalties, 16% to editors/copy editors/graphic design, 11% to distribution, 11% to marketing, 11% to costs of paper and binding

Creative and Entertainment Industries (2 decks)

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