Exam 2 Flashcards

1
Q

What is freelance work

A

hired short-term contract, paid wages or flat fee per project

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2
Q

SME

A

(Small to medium enterprise) often contract freelancers, part of project based industry

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3
Q

Corporations

A

(1,000+ people)
CORPORATIONS (+1,000 people): employ a large staff on permanent contracts, also contract work out to freelancers and SMEs, often vertically integrated

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4
Q

What is a project-based industry?

A

Work is freelance based where employees are closely involved in production.

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5
Q

General pattern of project-based work

A

development
pre-production
production
post production

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6
Q

What is a micro-enterprise or micro-business?

A

Companies with an annual profit less than $250,000 and five or less employees. In a variety of industries- mainly concerned about content creation

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7
Q

what does SAG AFTRA stand for

A

Screen Actors Guild - American Federation of Television and Radio Artists

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8
Q

what does SAG AFTRA do/benefits/disadvantages

A

provide wages. safe work experiences for members
benefits: contract bargaining, health plan, pension plan
Advantages:can only work for them- less jobs

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9
Q

what does AFM stand for

A

American Federation of Musicians

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10
Q

how many members are in AFM

A

80,000 musicians

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11
Q

how many members are in SAGAFTRA

A

160,000

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12
Q

Benefits/disadvantages of AFM

A

benefit: negotiate contracts, wages, healthcare, and pensions
disadvantage: expensive to become a member - approx. $450

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13
Q

Legal Structures

A

sole-proprietor, partnerships, LLC, corporations

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14
Q

what is an LLC

A

Limited Liability Company

formed by one or more individuals or entities. offers great liability protection.

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15
Q

corporation

A

more complex business structure. Holds certain rights, privileges, and liabilities beyond those of an individual - deceased personal control by may yield tax and financial benefits

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16
Q

creative communities/clusters

A

Places to work and live, where cultural products are created and consumed.

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17
Q

hot desking

A

migrating from work space to work space

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18
Q

PEST

A

Political, Economical, Social, Technological

analysis strategy

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19
Q

SWOT

A

Strengths (internal), Weaknesses (internal), Opportunities (external), Threats (external)

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20
Q

Guglielmo Maron

A

credited with developing radio- developed first wireless telegraph, used morse code.

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21
Q

who actually invented radio

A

Tesla

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22
Q

Golden age of radio

A

1926- developed by NBC

1927- CBS

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23
Q

what was the radio act

A

founded the FCC

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24
Q

what is the FCC

A

Federal Communications Commission

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25
Q

uses for radio timline

A

story-telling (Little Orphan Annie)
news- Hindenburg crash
music
siriusXM 2001

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26
Q

telecommunications act

A

allowed major broadcasting systems to consolidate

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27
Q

What is the top radio format

A

country

28
Q

what are the major radio formats

A

country, news/talk, CHR, AC

29
Q

relationship between radio, music, and advertising

A

radio is about ads not music

ads based on who is listening

30
Q

total revenue of radio? proft?

A

$20B

$3.7 B

31
Q

top listener age

A

boomers

32
Q

what does the station manager do

A

has authority over operations, programming, ads, sales, personnel (outside too)

33
Q

what does the program director do

A

responsible for everything broadcast from the station

34
Q

what does the music director do

A

selects music for airplay

35
Q

what does the traffic manager do

A

monitors advertising provided by the sales department. Works with engineering

36
Q

3 main revenues of music industry

A

recordings, music publishing, live performance

37
Q

Largest music companies

A

universal- france (29%)
sony-japan (20%)
warner-US (16%)

38
Q

song plugging

A

gets ‘cuts’ and finds other potential uses of the song

39
Q

copyright administration

A

handle copyright registration and transfers

40
Q

licensing

A

Mechanical, Performance, Synchronization, and other uses

41
Q

single-song contracts

A

publisher acquires all copyright
split 50/50
demo is partly recopable

42
Q

exclusive songwriter/staff deals

A
  • All songs written during contract go to publisher (songwriter must write 12-20 songs per year),
  • no songs to other publishers
  • one year, 4 renewals
  • given advances
43
Q

co publishing deal

A

75/25 in favor os songwriter

44
Q

Administration deals

A

takes a share of the income by leaves the copyright ownership alone (no transfer of ownership to publisher) - standard is 80/20 for songwriter (20% service fees for publisher)

45
Q

largest music promoters

A

live nation and AEG

46
Q

IFPI

A

international federation of phonographic industries
-promote the value of recorded music, safeguard rights of record producers and expand commercial uses of music to all markets

47
Q

RIAA

A

Recording Industry Association of America

-determines gold/platinum albums, works with DC to pass laws/lobby (ex. MMA), labels are members

48
Q

NMPA

A

National music publisher’s association

-epresents music publishers and their songwriting partners, protect property rights

49
Q

performance rights organizations and collects performance royalties

A

ASCAP
BMI
SESAC
GMR

50
Q

MLC

A

music licensing collective

51
Q

global market

A
US
Japan
UK
Germany
France
52
Q

album ratings (US)

A
Gold = 500,000 sales
Platinum = 1,000,000 sales
Diamond = 10,000,000 sales
53
Q

top selling book of 2019

A

Where the Crawdads Sing by Delia Owens

54
Q

who invented the printing press

A

Johannes Gutenburg

55
Q

who is the top publisher

A

pearson

56
Q

AAP book category classifications

A

Trade books, mass market paperbacks (made for shelf space - small/inexpensive), book clubs and mail order (send books for book clubs in the mail?), religious books, children’s books
Audio books, E-books, professional PreK-12, higher education

57
Q

TRADE BOOKS biggest publishers

A

Big Five = Penguin Random House, McMillen, Harper Collins, Hachette, Simon and Schuster

58
Q

largest textbook publishers

A

earson (holds 7.2% of the market share), Scholastic, McGraw-Hill (McMillen too)

59
Q

book publishing process

A

creative process of an author → writing → final draft → agent → send manuscript to a publisher → edit → sales (wholesale vs retail books distribution)/ publicity (communicate with media)/production (art)/ marketing → a book is published

60
Q

Book Editors -

A

find literary talent and work with the writers to publish their books. Find books to publish and edit the work to help mold the final product

61
Q

Copy Editors -

A

edit manuscripts for grammatical errors (some work full time, some part time)

62
Q

Literary Agents -

A

find talent early in the process, sell the talent’s books to book editors

63
Q

Publicists -

A

working in publishing house to get press attention about new books

64
Q

Production Editors

A
  • responsible for ensuring that all manuscripts are edited, designed (cover art), proofread, and printed
65
Q

AAP

A

American Association of Publishing

66
Q

royalty division in book publishing

A

Publisher gets 50%, 16% to author through royalties, 16% to editors/copy editors/graphic design, 11% to distribution, 11% to marketing, 11% to costs of paper and binding