Exam 2 Flashcards

1
Q

The entire set of social norms and responses that dominates the behavior of a population and makes each social environment different.

A

Culture

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2
Q

A political and social entity that is defined geographically.

A

Society

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3
Q

Elements of Culture

A
Attitudes and beliefs
Attitudes toward time
Attitudes toward work and leisure
Attitudes toward achievement
Attitudes toward change
Attitudes toward jobs
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4
Q

Does religion affect commerce?

A

Religion provides the spiritual foundation of a culture.
Business brings about modernization that disrupts religious traditions.
International business can conflict with holy days and religious holidays.

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5
Q

Pertains to the sense of beauty and good taste of a culture and includes myths, tales, dramatization of legends, and more modern expressions of the arts: drama, music, painting, sculpture, architecture, and so on.

A

Aesthetics

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6
Q

Refers to the objects and things used and enjoyed by people and includes all human-made objects.

A

Material Culture

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7
Q

The marketer uses it to determine the types and sophistication of advertising.

A

Literacy Rate

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8
Q

Which areas are considered important to concentrated education.

A

Education Mix

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9
Q

Closely related to culture because each culture reflects what the society values in its language.

A

Communication and Language

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10
Q

Types of international contrasts that indicate how widespread the differences are in group memberships and how important they are as business considerations.

A

Sex
Age
Family

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11
Q

Categorizes individuals (and societies) in terms of how they communicate, and what is required in order to successfully communicate in a given society.

A

Hall’s Low-Context, High-Context Approach

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12
Q

The words used by the speaker explicitly convey the speaker’s message to the listener.
(EX: USA)

A

Low-Context Culture

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13
Q

The context in which a conversation occurs is just as important as the words that are actually spoken.
Cultural clues are important in understanding what is being communicated.
(EX: France and Japan)

A

High-Context Culture

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14
Q

Hofstede’s Five Dimensions of Culture

A
Social Orientation
Power Orientation
Uncertainty Orientation
Goal Orientation
Time Orientation
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15
Q

Reflects a person’s beliefs about the relative importance of the individual and the groups to which that person belongs.

A

Social Orientation

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16
Q

Social Orientation

A

Individual vs. Collective

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17
Q

Refers to the belief that people tend to hold about the appropriateness of power and authority differences in hierarchies such as business organizations.

A

Power Orientation

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18
Q

Power Orientation

A

Power Tolerant vs. Power Respect

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19
Q

Refers to the feelings that people tend to have regarding uncertain and ambiguous situations.

A

Uncertainty Orientation

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20
Q

Uncertainty Orientation

A

Acceptance vs. Avoidance

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21
Q

Deals with the manner in which people are motivated to work toward different goals.

A

Goal Orientation

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22
Q

Goal Orientation

A

Aggressive vs. Passive

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23
Q

Deals with the extent to which members of a culture adopt a long-term outlook vs. a short-term outlook regarding life, work, and other issues.

A

Time Orientation

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24
Q

Time Orientation

A

Long-Term vs. Short-Term

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25
Q

A country or independent area where taxes are levied at a low rate.

A

Tax Haven

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26
Q

Income is taxable to the parent when declared as a dividend, regardless of whether the income is active or subpart F.
Deferral applies.

A

Foreign Sales Corporations (FSCs)

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27
Q

All income is taxable to the parent when earned by them.

A

Foreign Branches

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28
Q

Active income is tax-deferred.

Subpart F income is taxable to the parent when earned by one.

A

Controlled Foreign Corporations (CFCs)

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29
Q

Records at current exchange.

Updates later to reflect gain/loss.

A

Transactions

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30
Q

Prices that are charged within a company between subsidiaries, division, or departments.

A

Transfer Prices

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31
Q

Process of restating foreign currency financial statements into a common currency.

A

Translation

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32
Q

Process of combining the financial statements of a parent and its subsidiaries.

A

Consolidation

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33
Q

Tax treatment that subtracts the foreign tax rate on taxable income first, then US tax rate.

A

Deduction

34
Q

Tax treatment tax that subtracts US tax rate on taxable income.

A

Credit

35
Q

The files that show how Mossack Fonseca clients were able to launder money, dodge sanctions and avoid tax.

A

Panama Papers

36
Q

Four Ps of marketing.

A

Product
Price
Promotion
Placement

37
Q

Goods sold to manufacturing firms, businesses, or governments and include such durables as steel, hardware, machinery, parts, etc.

A

Industrial Products

38
Q

Purchased by a large number of individuals who may vary drastically in their needs and tastes.

A

Consumer Goods

39
Q

Involves reaching potential consumers and providing then with information on the product’s existence, attributes, and the needs it satisfies.

A

Promotion

40
Q

Includes advertising, personal selling, and sales promotions.
Must create a relationship between a firm and its customers, as well as enhance long-term sales potential and consumer confidence in the product and the firm.

A

Promotional Mix

41
Q

Tools used in promotion.

A
Advertising
Personal Selling
Sales Promotion
Publicity
Public Relations
42
Q

Begins with the producer of the goods and then generally flows through an intermediary in the form of a wholesaler or distributor, who in turn provides the retailer with his goods for sale.

A

Distribution Chain

43
Q

Building flexibility to respond to national differences through strong, resourceful, and entrepreneurial national operations.

A

Strategic Orientation of Multinational Companies

44
Q

Decentralized and nationally self-sufficient.

A

Configuration of Assets and Capabilities of Multinational Companies

45
Q

Building cost advantages through centralized global-scale operations.

A

Strategic Orientation of Global Companies

46
Q

Centralized and globally scaled.

A

Configuration of Assets and Capabilities of Global Companies

47
Q

Developing global efficiency, flexibility, and worldwide learning capability simultaneously.

A

Strategic Orientation of Transnational Companies

48
Q

Dispersed, interdependent, and specialized.

A

Configuration of Assets and Capabilities of Transnational Companies

49
Q

Four issues that must be addressed by international marketing managers.

A

How to develop the firm’s product(s).
How to price those products.
How to sell those products.
How to distribute those products to the firm’s customers.

50
Q

Firms market goods in international markets using the same marketing mix used domestically.
Avoid the expense of developing new marketing techniques.
Belief that marketing mix that worked at home will work abroad.
This is the least costly, but could be risky if domestic customers differ greatly from those abroad.

A

Ethnocentric

51
Q

Attempt to customize a firm’s marketing mix in each market that it enters, in order to meet specific needs to customers in each market.
Cannot be the low cost provider profitably here.
Could boost revenues if each market’s customers are substantially different from other markets.

A

Polycentric

52
Q

Standardization of the marketing mix.
Allows a firm to provide essentially the same product or service in different markets and to use essentially the same marketing approach to sell that product or service globally.
Not necessarily the mix used in the original domestic market.
Creates huge economies of scale.

A

Geocentric

53
Q

Different Legal Systems

A

Civil Law
Common Law
Bureaucratic Law
Religious Law (Theocracy)

54
Q

A body of law that is written essentially in the form of statutes and is constructed and administered by judicial experts in government.
Practiced in most European nations and the former colonies of those countries.

A

Civil Law

55
Q

Based not on federal administration but on judicial interpretation of the law as well as on customs or usages existing within the nation.
Practices in Great Britain and its former colonies.

A

Common Law

56
Q

Law that is set by the country’s current leadership.

Practiced in many communist countries as well as dictatorships.

A

Bureaucratic Law

57
Q

The principle that individual nations have absolute power over the governing of their populaces and the activities that occur within their borders.
A nation must be independent, have a permanent population and well-defined boundaries, possess a working economy and government, and have the capacity to conduct foreign relations.

A

Sovereignty

58
Q

In the eyes of the US, a foreign nation waives its right to sovereign immunity when it or its agency engages in a commercial activity.
Focuses on the nature and the purpose of commercial activity undertaken and covers business activities that take place in the US, are performed in the US but involve activities elsewhere, or have a direct effect on the US, even if performed outside the country’s border.

A

Foreign Sovereign Immunity Act (FSIA)

59
Q

The principle that a sovereign state enjoys immunity from being held under the jurisdiction of local courts when it is party to a suit unless the state itself consents to be a party to that suit.

A

Sovereign Immunity

60
Q

A legal principle that refers to claimed made by foreign parties whose assets or belongings have been taken by the state in public actions.

A

Act of State Doctrine

61
Q

Refers to the application of ones country’s laws to activities outside its borders.

A

Extraterritoriality

62
Q

Designed to provide for the imposition of tariffs to equalize prices of imports that are low because of subsidies provided by home governments to encourage trade.

A

Countervailing Duties

63
Q

Protects industries and companies against the unfair practices of parties in other nations as they relate to pricing practices, specifically, predatory pricing.

A

Anti-Dumping Laws

64
Q

A foreign competitor attempts to capture a large share of a target market by cutting prices below those charged locally.

A

Predatory Pricing

65
Q

Enacted to prevent businesses from engaging in anticompetitive activities an to challenge the growth of monopoly power in industries.

A

Antitrust Laws

66
Q

Antitrust Laws

A

Sherman Act
Clayton Act
Webb Pomerania Act of 1918

67
Q

Introduced with the goal of preserving competition in both US domestic and export markets.
Prohibits anticompetitive or monopolistic activities by business entities.

A

Sherman Act

68
Q

Prohibits the acquisition of the stock or assets of another firm if the effect of that acquisition is the reduction of competition within the industry or the creation of a monopoly.

A

Clayton Act

69
Q

Allows some American firms to seek exemptions from the application of theses antitrust laws if they join together to gain access to foreign markets by exporting their goods.

A

Webb Pomerania Act of 1918

70
Q

Are rights granted by governments to the inventors of products or processes for exclusive manufacturing, production, sale, and use of those products or processes.

A

Patents

71
Q

Designs, logos, and names used by manufacturers to differentiate and identify their goods with customers.

A

Trademarks and Trade Names

72
Q

The largest international agreement regarding the mutual recognition of patents on goods and processes of member countries and provides for the protection of patents and trademarks.

A

Paris Convention

73
Q

Gives exclusive rights to authors, composers, singers, musicians, and artists to publish, dispose of, or release their works as they see fit.

A

Copyrights

74
Q

The unlawful duplication of copyrighted material including sound recordings to make bootleg tapes and records.

A

Piracy

75
Q

A method of dispute resolution using the offices of a third party known as the mediator.

A

Mediation

76
Q

Each nation defers to another’s sovereignty in the protection of the rights of foreign citizens under their own legislative, executive, and judicial system.

A

Principle of Comity

77
Q

Provide the means for courts of different countries to communicate with one another.

A

Letters Rogatory

78
Q

The capacity of a nation to prescribe a course of conduct for its citizens and to enforce a rule of law on its citizens.

A

Jurisdiction

79
Q

Technology acquisition strategy with a high level of market competition and low availability to technology.

A

Engage in Licensing Agreement

80
Q

Technology acquisition strategy with a high level of market competition and high availability of technology.

A

Formulate Strategic Alliance and Adapt (Exogenous) Foreign Technology

81
Q

Technology acquisition strategy with low level of market competition and low availability to technology.

A

Spin Out (Endogenous) In-House Basic Research and Development

82
Q

Technology acquisition strategy with low level of market competition and high availability to technology.

A

Invest Long-Term in Innovative Companies