Exam 1 Psychology 150 Flashcards
basic research
- Often occurs in university laboratories
- Focuses on collecting data to support/refute theories
- Goal: to gather knowledge for the sake of knowledge
Applied Research
- Often occurs in natural settings outside the lab
- Focuses on changing behaviors and outcomes
- Goal: address specific problems
descriptive research methods
- Type of investigation psychologists use to explore a phenomenon
- Useful for studying new or unexplored topics
- LIMITATION: cannot determine cause-and-effect relationships between variables
Naturalistic Observation
- Studies participants in their natural environment through systematic observation
- Researcher must not to disturb the participants or environment.
- Observer bias: Errors in the recording of observations, the result of a researcher’s value system, expectations, or attitudes
Case Study
- A detailed examination of an individual or small group, often gathering information multiple ways
- Especially helpful for rare or understudied phenomenon
- Case studies are isolated examples – must be cautious about making generalizations.
Survey Method
- Uses questionnaires or interviews to gather data
- Allows researchers to gather a lot of data quickly
- Researchers must be mindful of
- Wording of the questions which may lead to response bias
- Participant honesty
- Skims the surface — doesn’t help us understand why people respond the way they do
- Low response rates may lead to a non-representative sample
correlations(correlation coefficients)
- A type of descriptive research examining the relationships among variables.
- Correlation : An association or relationship between two (or more) variables (can be positive or negative)
- Correlation coefficient: The statistical measure (symbolized as r) indicates strength and direction of the relationship between two variables
experimental method
A type of research that manipulates a variable of interest (independent variable) to uncover cause-and-effect relationships
double blind
Type of study in which neither the researchers who are administering the independent variable nor the participants know what type of treatment is being given
Helps manage participant expectations
Experimental Group
The members of an experiment who are exposed to the treatment variable or manipulation by the researcher; represents the treatment group
Control Group
The participants in an experiment who are not exposed to the treatment variable; this is the comparison group
Experimenter bias
Researchers’ expectations that influence the outcome of a study
placebo
An inert substance given to members of the control group; the fake treatment has no benefit, but is administered as if it did.
Critical thinking
- Involves weighing different pieces of evidence, evaluating them, determining their contributions
- Disciplined thinking that is clear, rational, open-minded, and informed by evidence
Variables
- Collecting and analyzing data
- Studying other variables
- Measurable characteristics that can vary over time or across people