Exam 1 (Chapters 1-3) Flashcards

1
Q

Which of the following objectives best describes the business strategy behind the technologies implemented in Disney’s Operational Command Center, as discussed in the chapter case

A

customer support

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2
Q

Which of the following would not be a complementary asset for a solar panel manufacturer

A

centralized hierarchical decision making

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3
Q

An example of a business using information systems to create new products and services is

A

Apple Inc.’s iPod

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4
Q

The move of retail banking to use ATMs after Citibank unveiled its first ATMs illustrates the use of information systems to achieve which business objective

A

survival

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5
Q

A firm that must invest in new information systems capabilities in order to comply with federal legislation can be said to be investing to achieve which business objective?

A

survival

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6
Q

Which of the following best describes the primary reason for implementing a new information system, from a business perspective?

A

The system will create new value for the firm, beyond its costs

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7
Q

The three principle levels within a business organization hierarchy are

A

senior management, middle management, and operational management.

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8
Q

Maintaining the organization’s financial records is a central purpose of which main business function?

A

finance and accounting

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9
Q

All of the following are advantages, for a firm, of cloud computing except

A

ability to improve communication

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10
Q

An example of an organizational complementary asset is

A

using the appropriate business model.

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11
Q

Intranets allow firms to work easily with third-party suppliers and vendors.

A

false

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12
Q

Verizon’s implementation of a Web-based digital dashboard to provide managers with real-time information such as customer complaints is an example of

A

Improved Decision making

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13
Q

Order data for baseball tickets and bar code data are examples of

A

raw input

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14
Q

A corporation that funds a political action committee, which in turn promotes and funds a political candidate who agrees with the values of that corporation, could be seen as investing in which main category of complementary assets?

A

social

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15
Q

The field that deals with behavioral issues as well as technical issues surrounding the development, use, and impact of information systems used by managers and employees in the firm is called

A

management information systems.

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16
Q

Disciplines that contribute to the technical approach to information systems are

A

operations research, management science, and computer science.

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17
Q

Which of the following choices may lead to competitive advantage:
1. new products, services, and business models; 2. charging less for superior products; 3. responding to customers in real time?

A

1, 2, and 3

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18
Q

Which of the following is not one of the primary environmental actors that interacts with an organization and its information systems?

A

sales force

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19
Q

Knowledge workers assist with paperwork at all levels of the firm.

A

False

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20
Q

The temp agency that you own is having serious difficulties placing temps because few of them are familiar with Internet research. Investing in training software to enhance your workers’ skills is an example of using technology to achieve which business objective?

A

survival

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21
Q

The ________ helps design programs and systems to find new sources of knowledge or to make better use of existing knowledge in organizational and management processes.

A

CKO

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22
Q

Functional systems that support business processes within a single functional group, such as human resources, are being phased out in favor of cross-functional systems.

A

True

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23
Q

Which of the following is an example of a cross-functional business process?

A

creating a new product

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24
Q

Which type of system would you use to change a production schedule if a key supplier was late in delivering goods?

A

TPS

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25
Q

Which systems often deliver information to senior executives through a portal, which uses a Web interface to present integrated personalized business content?

A

executive support systems

26
Q

Which type of system would you use to forecast the return on investment if you used new suppliers with better delivery track records?

A

DSS

27
Q

________ systems are especially suited to situations in which the procedure for arriving at a solution may not be fully defined in advance.

A

Decision-support

28
Q

E-government refers to the application of ________ to digitally enable government and public sector agencies’ relationships with citizens, businesses, and other arms of government.

A

the Internet and networking technologies

29
Q

Enterprise systems often include transactions with customers and vendors.

A

True

30
Q

The CPO is responsible for

A

ensuring that the company complies with existing data privacy laws.

31
Q

Executive support systems are information systems that support the

A

long-range planning activities of senior management.

32
Q

You are planning the launch of your new company, an application service provider that provides an online timesheet and project tracking application. To best communicate with and manage your relationship with your users, you would want to implement a(n)

A

CMS

33
Q

The four major enterprise applications are

A

enterprise systems, SCMs, CRMs, and KMSs

34
Q

You have been hired by Inspiration Inc., to help improve their profit margin. Inspiration Inc. is a business communications consultancy that services many clients in different industries throughout the United States. The end products of the company are customized recommendations for the best use of a client’s existing resources for improving internal communications, typically delivered via documentation in different media. The company has approximately 100 consultants, all of whom are located in their central headquarters in Chicago. What system do you recommend to improve the company’s business processes and increase their profit margin?

A

extranet, to enable quick collaboration over the Internet, minimize the time spent communicating with the client, and minimize the amount of paperwork needed

35
Q

ESS are specifically designed to serve which level of the organization?

A

senior management

36
Q

MIS job growth is projected to be 50% greater than other jobs in the next five years.

A

True

37
Q

Which of the following is not one of the reasons for the increased business focus on collaboration and teamwork?

A

the need for more efficient work hierarchies

38
Q

Decision-support systems help managers make decisions that are unique, rapidly changing, and not easily specified in advance.

A

True

39
Q

Transaction processing systems are most commonly used by the senior management level of an organization.

A

False

40
Q

Non-typical business problems with causes and effects that are rapidly changing are typically handled by which type of information system?

A

DSS

41
Q

How are information systems used at the industry level to achieve strategic advantage?

A

by building industry-wide, IT-supported consortia and symposia

42
Q

The value chain model classifies all company activities as either primary or support.

A

True

43
Q

The more any given resource is applied to production, the lower the marginal gain in output, until a point is reached where the additional inputs produce no additional output. This is referred to as

A

the law of diminishing returns.

44
Q

The competitive forces model can be used to analyze today’s digital firm as well as traditional firms.

A

True

45
Q

The effect of the Internet has been to raise bargaining power over suppliers

A

True

46
Q

Which of the following would not be considered a disruptive technology?

A

instant messaging

47
Q

Network economics

A

sees the cost of adding new members as inconsequential.

48
Q

An example of synergy in business is

A

JP Morgan Chase’s mergers with other banks that provided JP Morgan with a network of retail branches in new regions.

49
Q

The Internet raises the bargaining power of customers by

A

making information available to everyone.

50
Q

As discussed in the chapter opening case, which of the four generic strategies did Sears employ to combat the competition offered by Target, Walmart, and Macy’s?

A

customer and supplier intimacy

51
Q

________ is the ability to offer individually tailored products or services using the same production resources as bulk production.

A

Mass customization

52
Q

An information system can enable a company to focus on a market niche through

A

intensive customer data analysis.

53
Q

Barnes & Noble’s apps for its e-reader, the Nook, is an example of a firm using information systems to

A

strengthen ties to its customers.

54
Q

The term business ecosystem describes the interplay between the various organizational forces within a firm.

A

False

55
Q

Business processes are collections of standard operating procedures.

A

True

56
Q

In environmental scanning, a firm may use information systems to

A

identify external events that may affect it.

57
Q

A manufacturer of deep-sea oil rigs may be least concerned about this marketplace force.

A

new market entrants

58
Q

The ________ model is used to describe the interaction of external forces that affect an organization’s strategy and ability to compete.

A

competitive forces

59
Q

Mass customization is a form of mass production.

A

True

60
Q

In a demonstration of network economics, the more people that use Adobe software and related products, the greater the value of the software.

A

True