Exam 1 Flashcards
Define Culture in media
The way people live in represent themselves in a particular society at a particular time
What is produced in distributed within the mass meeting culture industries
Songs, video games, movies, news, Internet services, and other cultural products to a large number of people
Three points that defined the reality of culture
Competing value struggle, some values becoming mainstream, other values, becoming marginal.
Why are media technologies, an important part of culture?
Influence how people communicate and how society gathers usestransmits and saves information
What are The five overlapping eras of media
Oral written, print, electronic and digital
Define convergence
A term used to describe the changes brought on by the digital transition
Define participatory culture
a culture in which it is relatively easy for people to create and share their own content and build connections with others
Define fragmentation
Infinite variety, or media categorized for us in several forms
Defined the three roles of media
Media, consumer, actively wants to view media
media producer, actively creates media
media citizen lives in a society with media
What is the four elements of cultural context in media?
Media text
media industries
media users
media technologies
What are media texts?
Anything that contains meaning or communicates information a text is anything people read or interpret
What are media technologies?
The tools and devices, we used to create send and receive messages, retrieve information and manage our relationship with the world
What is high culture?
Media and Art that a society teams to be more valuable
What is low culture?
Media and Art Society deemed less valuable?
What was Web 1.0
The early internet in the 1990s it was read only