estimation - marketsize, rev, profit Flashcards
1
Q
should nike enter dress shoe business? how to do breakeven calculation? how to assess quantatively whether to enter market ratn
A
ratn: estimate market size
2
Q
Amazon: sell an oven or oven mitt on amazon? dc
A
dc
3
Q
How big is apple market in Maine? KCC 27
A
= Number of apple farms in Maine
- average size of each farm in acre
- average revenue per acre
When asked, provide the following:-Maine has 200 orchards
- Avg. annual orchard revenue is $30K/acre
- Avg. orchard has 100 acres of land
- Only one apple harvest per yearInterviewee
should calculate the market size based on info provided: ($30K/acre x 200 orchards x 100 acres/orchard = $600M)
4
Q
LinkedIn is considering buying Elance/Odesk – both of which are portals for freelancers looking for part time work. How would you size the market?
A
kt
