essay Flashcards
Similarity
Your audience is more _______ to being persuaded by someone with whom they can identify. If___________________. Consider this chameleon effect. If you are similar to your audience, then your audience will be more receptive to your ideas in the same _____________________________________.
There are many characteristics which you might share with our audience”; age, gender, race, culture
Similarity
Your audience is more receptive to being persuaded by someone with whom they can identify. If you share characteristics with your audiences. Consider this chameleon effect. If you are similar to your audience, then your audience will be more receptive to your ideas in the same way that you are ore likely to open a door at night if you recognize the voices of the person on the other side.
There are many characteristics which you might share with our audience”; age, gender, race, culture
Authority
The writer__________ our _________beliefs so that we ____________________ their circles of control and influence and effortlessly connect to their ideas. There are strong pressures in society to obey authority. People will be much more likely to ____________________________________. An authority has the capacity to influence us to exercise our free will and judgement in a particular way.
Authority
The writer subtly manipulate our intuitive beliefs so that we unconsciously fall into their circles of control and influence and effortlessly connect to their ideas. There are strong pressures in society to obey authority. People will be much more likely to comply with the requests of an authority figure. An authority has the capacity to influence us to exercise our free will and judgement in a particular way.
Reputation or expertise
the writer showcases his _________ of knowledge in his field, making himself a go-to option for choosing sources of information and a reputable figures whom ______________________.
Reputation or expertise
the writer showcases his depth and breadth of knowledge in his field, making himself a go-to option for choosing sources of information and a reputable figures whom you cannot disagree with.
Trustworthiness
Your trustworthiness is enhances if the audience believes you________________________, as measured by concept like” honest, ethical or moral
Trustworthiness
Your trustworthiness is enhances if the audience believes you have a strong moral character, as measured by concept like” honest, ethical or moral
By using ethos, the writer establishes _____, similarity, authority, reputation or expertise
By using ethos, the writer establishes trustworthiness, similarity, authority, reputation or expertise
Pathos:
The ability to_________ can evoke feelings of contentedness and evoke the motivation to act and prescribe to the speaker’s thoughts and positions.
Pathos:
The ability to tap into audience’s emotions can evoke feelings of contentedness and evoke the motivation to act and prescribe to the speaker’s thoughts and positions.
In other words, make your audience angry, and direct that anger at your opponent. If your audience is angry at your opponent, they __________ to hear your ideas.
In other words, make your audience angry, and direct that anger at your opponent. If your audience is angry at your opponent, they will be more receptive to hear your ideas. Pathos can also make
amusement
thrill, zest
dismay, remorse
amusement
thrill, zest
dismay, remorse
Logos
Understandable:
Whatever arguments you employ,______________
Logos
Understandable:
Whatever arguments you employ, they have to be easily understood by the audience before they can be persuasive
Real
Premises which are based on concrete and specific facts and example
Real
Premises which are based on concrete and specific facts and example
Content based elements: diction plain language conversational tone colloquial language
Content based elements: diction plain language conversational tone colloquial language
employs ______ language to illustrate _____________. By putting together/juxtaposing two similarly short words, the writer successfully simplifies the cause-and-effect relationship between light and sleep. making readers’ job of comprehending easier
employs ______ language to illustrate _____________. By putting together/juxtaposing two similarly short words, the writer successfully simplifies the cause-and-effect relationship between light and sleep. making readers’ job of comprehending easier
Comparison/analogy
In general, writers utilize different kinds of comparison to ____________or a new idea to common and familiar objects. It helps readers to _________, which may have been difficult for them to understand otherwise. The ___________ turns out to be simpler when viewed with a comparison to something that is familiar to them.
In addition, by making use of various literly tools for comparison, writers increase ____________ and interest of their readers, as comparisons help them identify what they are reading to their lives
Comparison/analogy
In general, writers utilize different kinds of comparison to link an unfamiliar or a new idea to common and familiar objects. It helps readers to comprehend a new idea, which may have been difficult for them to understand otherwise. The understanding of a new idea turns out to be simpler when viewed with a comparison to something that is familiar to them.
In addition, by making use of various literly tools for comparison, writers increase their chances of catching the attention and interest of their readers, as comparisons help them identify what they are reading to their lives
Concession
It allows for ______________and approaches toward an issue, indicating an understanding of______________. It demonstrates that the writer is a mature thinker, and has considered the issue from all angles. It shows the writer is a______________ person, able to realize that every argument has several sides to consider before it is presented. This type of writing can considered strong as it finds ________ between the writer and his opponent.
Concession
It allows for different opinions and approaches toward an issue, indicating an understanding of what causes the actual debate or controversy. It demonstrates that the writer is a mature thinker, and has considered the issue from all angles. It shows the writer is a logicical and fair-minded person, able to realize that every argument has several sides to consider before it is presented. This type of writing can considered strong as it finds common ground between the writer and his opponent.
The concession here demonstrates that the writer is mature thinker, ahd has considered the issue of _______ from all angles. By acknowledgeing that _______, the writer weighs the costs and benefits on each side in a logical and fair-minded manner before reaching the conclusion-benefits outweigh the costs.
The concession here demonstrates that the writer is mature thinker, ahd has considered the issue of _______ from all angles. By acknowledgeing that _______, the writer weighs the costs and benefits on each side in a logical and fair-minded manner before reaching the conclusion-benefits outweigh the costs.