enterprise Flashcards
Factor of production
A factor of production which includes land, capital and labour.
Quality
The durability, finish or nature of the product may be better than what is currently being offered.
The role of enterprise
The main role of enterprise is to come up with new ideas and add value to existing ideas. They can fill a gap in the market and offer something that isn’t being offered or they can add value to existing ideas.
Unique selling points (USP)
The USP is the feature of the product that is not currently being offered by other countries.
Convenience
This focuses on making the product more convenient for the customer in any way possible.
Branding
This comes up with a unique/ distinctive logo or image that adds value to the customer.
Design
The product design may be superior to others offered on the market.