english techniques Flashcards

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1
Q

pathos

A

an appeal to emotion

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2
Q

logos

A

an appeal to logic or reason

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3
Q

ethos

A

an appeal to credibility or character using people

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4
Q

avante garde

A

the suggestion that using this product puts the user ahead of the times

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5
Q

weasel words

A

are used to suggest a positive meaning without actually really making any guarantee.

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6
Q

magic ingredients

A

the suggestion that some almost miraculous discovery makes the product exceptionally effective.

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7
Q

patriotism

A

the suggestion that purchasing this product shows your love for your country

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8
Q

Transfer

A

positive words, images, and ideas are used to suggest that the product being sold is also positive

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9
Q

Plain Folks

A

the suggestion that the product is a practical product of good value for ordinary people

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10
Q

Snob Appeal

A

the suggestion that the use of the product makes the customer part of an elite group with luxurious and glamorous lifestyle

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11
Q

Bribery

A

offers you somethign extra

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12
Q

bandwagon

A

the suggestion that you should join the crowd or be on the winning side by using a product

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13
Q

historical/extinct/irrelevant in modern society

A

the innacurate belief that indigenous people live in the past or are not releveant in modern society

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14
Q

uncivilized

A

depicting indigenous people using primal technologies. It included wrongly positiong indigenous peoples as unrefined, animalistic or prehistoric, conpared to european representation

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15
Q

resisting progress

A

the suggestion that indigenous people are preventing a coubtry from moving into the modern world through expansion into the west

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16
Q

unintelligent

A

wrongly assumes that the intelligence of an individual based on race. May seen by derogatory use of broken english

17
Q

objectified

A

the degradation of someone to the status of an object

18
Q

sexualized

A

the degradation of treating someone to the status of a mere sexual object

19
Q

homogenized

A

all ingigenous people are indistinguishable from eachother

20
Q

The princess

A

the stereotype of a beautiful infigenous woman who is sympathetic enough to the white mans wuest to be lured away from her culture and community to marry into his culture and to further hos mission to colonize her people

21
Q

The warrior

A

the warrior is fierce and formidablw and a threat to civilized society. Bare chested and brandishing a weapon. Seen as savage

22
Q

The noble mystic

A

elevated sphere of goodness unreachable by those living in contaminated non-indigenous society and usually processing spiritual connection to the land. Are seen as all knowing and wise

23
Q

Decentering

A

indigenous people are also often removedfrom a central role in narritives so non indigenous people may be pirttayed sympathetically but reauire a non indigenous protagonist to save them or achieve their goals

24
Q

socially responsible media

A

representation from indigenous creatord/actors/producers
including non-stereotypical depictions of race or gender
allowing a portion of proceeds to go towards supporting fiverse communities
resisting harmful and reductive narratives
positive messages of diversity and inclusion