english

Question 1

Ethos

Answer 1

try to appeal to you its reliable from characters, people and credibility

Question 2

Pathos

Answer 2

Using Emotive language

Question 3

Logos``

Answer 3

uses logic to appeal

Question 4

Anecdotes

Answer 4

Short stories

Question 5

Emotive languagela

Answer 5

language used to evoke emotions

Question 6

Expert opinion

Answer 6

a testomony from someone specialized in that area

Question 7

Generalisation

Answer 7

Refers to a large audience

Question 8

Inclusive language

Answer 8

avoids using words that discriminate

Question 9

Metaphor

Answer 9

a figure of speech to compare something

Question 10

Repitition

Answer 10

repeating a message multiple times

Question 11

Rhetorical Question

Answer 11

a question isnt supposed to be answered

Question 12

Similies

Answer 12

describeing something as something else uses words such as like and as

Question 13

segmentation

Answer 13

divide audience into groups

Question 14

demographic segmentation

Answer 14

group based on shared characteristics (age, income, race,) (physical)

Question 15

Physcographic segmentation

Answer 15

divide based on beliefs, lifestyles, values and opinions