ENGLISH Flashcards
What is Bias?
Bias is an inclination for or against one person or
group, especially in a way considered to be unfair. It is
a belief that some ideas, people, etc.
GENDER BIAS
favoring of one gender over another, is also often referred to as
sexism. This bias occurs when someone unconsciously associates
certain stereotypes with different genders.
AGEISM
refers to stereotyping or discriminating against others based
on their age, often happening to older team members.
NAME BIAS
the tendency to prefer certain names over others, usually
Anglo-sounding names.
BEAUTY BIAS
refers to the favorable treatment and positive
stereotyping of individuals who are considered more
attractive. This has also given rise to the term
“lookism,” which is discrimination based on physical
appearance.
AFFINITY BIAS
also known as the similarity bias and refers to the tendency
to favor people who share similar interests, backgrounds,
and experiences. We tend to feel more comfortable around
people who are like us.
Yssa Marie Lopez
was the author of the story “The Fox and The Bear “that depicts bias.
TRANSFER
The agenda behind this tactic is to irrationally tie the audience’s positive associations to a completely unrelated concept.
BAND WAGON
This technique tries to convince its audience to accept a particular point of view, making them believe that not doing so would cause them to miss out on something very good.
ANGLE/SLANT
The word ‘bias’ has been derived from the French word “biais” which
ECONOMIC
These are issues involving the country’s financial resources
SOCIAL
These are issues affecting the human relationship
